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e-News
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Delhaize Group restructures to streamline functions for its U.S. supermarkets |
01.15.2010
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BRUSSELS, Belgium-International food retailer, Delhaize Group, based here, announced a new organizational structure for its U.S. supermarkets-including Food Lion, Sweetbay and Hannaford- focused on creating a strong foundation for future growth, effective Feb. 1.
Each of the Delhaize U.S. banners-Food Lion, Harvey's, Reid's, Bloom, Bottom Dollar Food, Hannaford and Sweetbay-will continue to operate in existing locations and serve customers under their respective names. There will be no changes that affect customers.
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Support functions for the banners will be part of the Delhaize America organization, the U.S. division of Delhaize Group, while maintaining the unique go-to-market strategies of each of these banners, according to a news release.
The banner organizations will be supported by common U.S. shared services for corporate development, legal and government relations, information technology, finance, communications, organizational change management, human resources, strategy and research, and supply chain and procurement.
"By streamlining our operations, we will become a stronger and more efficient company," said Pierre-Olivier Beckers, CEO of Delhaize Group and Delhaize America, in a prepared statement. "This new structure enables us to eliminate redundancies in our operations, and provide efficient and effective support to the retail operations, while ensuring a strong focus on local customer needs. In addition, we believe this new simplified structure will create a strong foundation to better support future growth strategies, such as potential acquisitions."
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Gearing up for the holidays
Recently, I interviewed Pam Danziger, retail expert and the author of Shopping: Why We Love It and How Retailers Can Create the Ultimate Customer Experience...
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