e-News
|
|
More consumers buying specialty food in 2012; chocolate tops list - NASFT |
10.05.2012
|
More U.S. shoppers are buying specialty foods this year as they look to better-quality foods like chocolate, cheese and yogurt to liven up their everyday meals.
According to new research from the National Association for the Specialty Food Trade, Inc. (NASFT), nearly two thirds of consumers said they purchased specialty foods within the past six months, a healthy 11 percent increase over 2011, and a big jump from 46 percent in 2009.
STORY CONTINUES BELOWAdvertisement
"Specialty foods are continuing to make gains as more consumers across all age groups and regions are cooking, eating and talking about new foods and updated classics like never before," says Ron Tanner, NASFT's vice president of communications and education. "This is a good sign for the $75 billion specialty food industry."
Chocolate is the top specialty food purchase reported for the second year, but cheese and yogurt show big jumps. Men are buying more specialty food than ever before, and Facebook remains the predominant social media platform for sharing one's food knowledge.
The report, "Today's Specialty Food Consumer 2012," is based on an online survey conducted in August, 2012 by Mintel International.
|
|
|
