One of the world’s most prized liquid treasures is Sicilian extra virgin olive oil. Sicily is an island woven from a fusion of cultures that has resulted in a rich and varied genetic legacy. With its dry summers, lashed by the Sirocco Saharan winds, as well as its balmy winter, the temperate climate influences the spirit of the organic olive trees that have been part of the fertile island since its inception.
To get closer to this island’s treasure groves and fully appreciate the fruits of human toil, Bellucci unveiled at the Winter Fancy Food Show its freshly harvested Sicilia PGI Organic Extra Virgin Olive Oil as the newest addition to its Legendary Series. True to its cultivars and origin, Sicilia PGI Organic coats the palate with hints of almond and savory undertones of artichoke, coupled with green tomato. It’s unlike any other extra virgin olive oil – a truly authentic gem.
Why is its PGI certification so important? In 2016, the European Commission approved the Protected Geographical Indication PGI ‘Sicilia’ (Sicily) for extra virgin olive oil produced on the island. Such certifications (PGI) by the European Union promote the development of specific rural regions and populations, which are related to agricultural products with special quality characteristics and protect the interests of both growers and consumers. It is transparency at its best in the greater fight against food fraud.
Consumers seeking greater on-label visibility into the origins of the food in their shopping basket are on the rise. Shoppers seek new depths of information across the market, including organic, responsible production and authenticity. At Bellucci, the mission is to bring “Trust Through Traceability” to the market.
Expanding its Giusto Sapore line of imported Italian fine foods, Just Ryt Foods has added anchovies, antipasto, olives and bruschetta spreads. Each new category is carefully sourced to ensure excellent quality and authentic taste, as well as distinctive packaging for strong shelf appeal.
Imported from Sicily, known for the excellent anchovies found in the Mediterranean Sea, Guisto Sapore Anchovies are firm and meaty fillets, lightly salted and packed in sunflower oil. The selection in 90g (3.17-ounce) glass jars includes Flat, Hot and rolled with Capers, each retailing for $7.99. The flat Giusto Sapore Sicilian Anchovies also come is a 230g (8.1-ounce) size, packaged in a large mouth, glass Le Parfait jar with swing top lid for $17.99.
The Giusto Sapore antipasto selection is a delicious assortment of spicy and savory condiments, packaged in 10.23-ounce Orcio glass jars and carefully curated to complement a meat and cheese antipasto platter. Choices include Pearl Onions in Vinegar, Caper Berries in Vinegar, Quartered Artichokes in Oil, Spicy Garlic in Oil and Peperoncino in Vinegar, each retailing for $11.99.
The selection of olives includes “Nocellara” Castelvetrano, bright green olives from western Sicily (whole and pitted); Bella di Cerignola, extra large whole olives from southern Italy; pitted Greek Kalamata olives; and both a whole and pitted selection of Italian Style Mixed Olives.
Also packed in Orcio glass jars, Giusto Sapore Bruschetta Spreads include Black Olive, Green Olive, Garlic, Mushroom, Sundried Tomato and Eggplant Caponata (10.23 ounces for $11.99). These savory spreads are delicious on crackers, crostini and of course, bruschette. Or mix with mayonnaise to create aioli, with tomato sauce for pasta or as an accompaniment with grilled meats.
“We are excited to offer our customers this expanded selection of fine imported Italian foods,” says Justin Camparetto, President of Just Ryt Foods. “Each product is an authentic taste of Italy to be savored and enjoyed. As we like to say, from our family to yours ‘Buon Appetito’. ”
Giusto Sapore, (joos-stǒ sa-ṕo-ṝe), Italian for “Just the Right Flavor,” is the retail brand for Just Ryt Foods, Inc. The Florida-based company founded in 2010, specializes in importing Italian and Mediterranean fine foods.
With Bellucci’s single-serving On-the-Go EVOO squeeze packs, the great flavor of fresh 100 percent Italian extra virgin olive oil is making a splash, one delicious drizzle at a time.
Consumers of olive oil will appreciate the convenience of having award-winning 100 percent Italian EVOO by the single serving, especially when they can pop it straight out of a purse, backpack or desk drawer.
On-the-Go EVOO gives office and school lunches, picnics and campfire cooking the opportunity for a healthy boost of flavor, and even meals out on the town can get an upgrade. Salads and sandwiches no longer need be doused in inferior dressings made of myriad non-nutritional ingredients, when a simple, delicious drizzle of extra virgin olive oil is all they need. Meals for people leading active, health-conscious lifestyles just got infinitely easier to make, and EVOO lovers can indulge themselves outside home kitchens without lugging a full bottle, when nuanced flavor on the fly is what they seek.
Available in both 100% Organic Italian and 100% Classic Italian, Bellucci On-the-Go EVOO is milled cooperatively from olives grown on small family groves in rural Italy. Both blends have received awards at international tasting competitions. The company’s commitment to freshness and traditional cultivation and milling practices ensures a robust flavor profile, and the single-serving packs maintain the EVOO at its flavorful and nutritional best. All Bellucci EVOO, including On-the-Go squeeze packs, is fully traceable to its origin in the Italian countryside using the Bellucci App.
The perfect drizzle to bring a ray of sunshine to any meal, Bellucci On-the-Go EVOO brings more pleasure and tastiness to food as far flung as the great outdoors.