Bake Fest Holiday Edition Scheduled for Oct. 8
The Bake Fest Holiday Edition, a virtual learning event for bakers taught by well-known baking influencers, is set for Oct. 8.
Founder Stefani Pollack held the first Bake Fest in May 2021, with the second one in May. Pollack is a blogger and social influencer with nearly one million Instagram followers on her @cupcakeproject account.
The events typically draw about 1,000 attendees from all over the United States, Pollack said.
“Our next online event is all about holiday baking,” she said. “It’s taking place on Oct. 8 and includes eight hands-on holiday baking classes and business of baking classes as well as video chat networking opportunities with bakers and baking brands in our virtual marketplace.”
Tickets are on sale for $15 on thebakefest.com. Prices go up to $25 on Oct. 1.
“If you are a home baker, baking business owner, or aspiring baking business owner, this event is for you,” Pollack said. “It will be a day filled with classes, holiday shopping opportunities, prizes, and networking.”
Classes include:
- Product demos and Q&As in the virtual marketplace
- Discounts from all marketplace vendors
- A chance to win incredible prizes
- Recordings for a full year
Topics and speakers include eight baking and business classes with recordings for a full year:
- Easy-Peasy Holiday Baking – Jessie Sheehan
- Wafer Paper Ornament Cake Decorating – Katelyn Brewer
- A Mid-Century Christmas Sugar Cookie – Mitzi Torgersen
- Holiday Cookie Design – Liz Joy Murray
- Showstopper Christmas Tree Cupcakes – Jyoti Nanra
- How To Raise Your Prices And Make More Dough – Laura Luk
- Holiday Business Talk – Porsha Kimble
- How To Create, Market, And Sell Virtual Holiday Baking Classes – Amanda Shonberg
Day-of shopping discounts and prizes will be available to attendees from participating brands: Castiron, Amoretti, CakeSafe, ClearBags, Eddie, The Edible Ink Printer, Canvas, Cake and Cookie Planner, Bob’s Red Mill, Simply Delish, Impact Products, Cabot, Caljava, Lolly’s, Sweet Elizabeth and Swans Down.
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Fave U.K. Cake Mr Kipling Now in U.S. stores
Mr Kipling, the No. 1 cake brand in the United Kingdom and Australia, has arrived on U.S. shores. The array of high-quality, beautifully portioned cakes were stocked bakery shelves at 219 Target stores across the nation in April. Premier Foods will showcase its new cakes at IDDBA 2022.
Each cake slice is packed in individual pods to keep them moist and fresh. The portable packs allow consumers to take a well-deserved cake break anywhere, anytime; at home, at work, on the go or packed in a lunchbox.
Mr Kipling Cake slices are available in Lemon, Chocolate, Vanilla and Salted Caramel and are featured in the bakery section of Target stores. These patisserie-style cakes create a 100 percent incremental, low labor, freeze thaw snacking solution to the in store bakery section. The launch will be supported with sampling, outdoor advertising and a digital coupon campaign.
“Mr Kipling is the perfect fit for the U.S. market, filling the gap between consumers’ desire for high-quality sweet treats and the need for convenient, easy snacking formats,” said Diana Horwitz, U.S. country manager for Premier Foods. “Our research revealed consumers are wowed by the quality of our cakes and how fresh they taste, plus they loved their look – the European patisserie aesthetic. These beautiful cakes are perfect for a coffee break at home or easy to slip into a backpack for snacking on the go.”
The slices are now available in the bakery section of 219 Target stores in Alabama, Arizona, California, Colorado, Florida, Georgia, Illinois, Indiana, Iowa, Kansas, Louisiana, Minnesota, Missouri, North Carolina, North Dakota, Nebraska, Oklahoma, Tennessee, Texas, Utah, Virginia, Wisconsin.
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Supplant Sugars From Fiber to Debut at WFF
The Supplant Company has announced the introduction of premium inclusions made with the company’s flagship ingredient, Supplant sugars from fiber, beginning with Supplant Chocolate Chips.
To mark the launch of the Chocolate Chips, and coinciding with the Winter Fancy Food Show Feb. 6-8, Bouchon Las Vegas will be announcing a limited-edition menu item showcasing the new product made with Supplant sugars from fiber for locals and food show attendees.
The Supplant Company uses the fiber-rich parts of crops that don’t typically make their way into food to create Supplant sugars from fiber, which cooks, bakes, and caramelizes like traditional sugar. The product has fewer calories than cane sugar, a low glycemic response and the benefits of a prebiotic.
The Supplant Chocolate Chips contain no refined cane sugar and feature Supplant sugars from fiber. This new extension of The Supplant Company’s offering continues to gear toward commercial partners for direct wholesale purchase, including food service and CPG brands, with various applications including use in bakery, frozen dairy and non-dairy products.
“As we evolve our offering to better serve our commercial partners, we found that producing and distributing premium confectionery inclusions such as chocolate chips created with Supplant sugars from fiber grows our footprint and impact,” said Dr. Tom Simmons, founder and CEO. “Expanding our offering beyond a raw ingredient to inclusions and CPG products furthers our mission to create a whole new category of sugars from fiber and ultimately reduce the demand for cane sugar while providing a solution to agricultural food waste.”
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The Supplant Company’s direct-to-consumer Chocolate Bar offering created in collaboration with Chef Thomas Keller has undergone bold rebranding and reformulation to exclude all cane sugar and is available for the first time to retail partners.
“The growing reach of our Supplant Chocolate Bars is a testament to the product’s integrity and allows us to increase its impact on the industry, people and world,” Keller said.
The Supplant Chocolate Chips and Supplant Chocolate Bars can be purchased wholesale by emailing sales@supplant.com. Consumers nationwide can order a taster pack of Supplant Chocolate Bars in collaboration with Chef Keller for $19.99.
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