Honeydrop Beverages, a producer of supercharged cold-pressed juices fortified with raw honey, is launching four new ‘Honeyade’ flavors: Matcha Lemon, Strawberry Lemon, Turmeric Lemon and Kale Cucumber, to an expanding portfolio of cold-pressed juices. The new flavors will be available to consumers beginning in April 2015. Each 10-ounce bottle of the new flavors contains a tablespoon of raw local honey or Manuka honey, providing purifying and nourishing juices that are gluten free, GMO free, and contain active enzymes, vitamins, minerals and antioxidants.
“Our new cold-pressed juices demonstrate the versatile flavor and benefits of raw honey,” says David Luks, founder of Honeydrop Beverages. “By expanding our line, we’re excited for our consumers to try our bold new flavors in a beverage that tastes great, is low in calories and avoids refined sugars, artificial preservatives and artificial sweeteners.”
In addition to its current slate of cold-pressed juices – the Lemon Cayenne Cleanse and Ginger Apple – Honeydrop’s new Matcha Lemon and Kale Cucumber Honeyades are packed with raw Manuka Honey sourced from New Zealand, while the Strawberry Lemon and Turmeric Lemon Honeyades are made with raw honey sourced from local beekeepers throughout regions of the United States, depending on where they are sold.
Honeydrop’s new collection of cold-pressed juices contain specific ingredients with health benefits including:
Beginning in April 2015, Honeydrop Beverages’ new flavors will be available at Whole Foods, Fairway, Fresh Direct and other natural and gourmet stores throughout New York, New Jersey, Connecticut and Massachusetts. Product can also be ordered nationwide at www.honeydrop.com.
Zola® Fruits of the World™ has expanded distribution of its coconut waters and acai juices into Kroger, Winn-Dixie, BI-LO, subsidiaries of Bi-Lo Holdings, Boston and NY Stop & Shop, Giant Food, Giant Food Stores and Sprouts locations. This expansion secures placement for Zola in 2,600 additional grocery and natural food stores and deepens its distribution footprint into key Northeast, Southeast, Pacific Northwest and West Coast markets across the country. The company attributes this significant momentum to Zola’s commitment to high-quality, great tasting products, positive consumer reactions to the brand’s successful line extensions and a focused produce department strategy.
Zola is the fastest growing coconut water brand in both conventional grocery and natural foods channels. Recently, sales of Zola Coconut Water surpassed Naked Coconut Water, securing the #4 position in the conventional grocery channel. “We are ready to build on our momentum with new distribution in major grocery chains and the second largest natural food retailer in the country,” said Founder and CEO Chris Cuvelier. The company will launch products in Oregon, Washington, Arizona, Colorado, Southern California, Texas, Florida, Connecticut, New York, New Jersey and Massachusetts with dedicated merchandising teams to support the accounts and build the Zola brand in these new markets. In addition to this expansion, Whole Foods Market has recently expanded its offering of Zola products in its Southern Pacific division. “At Zola, we listen to our consumers to create the very best products and partner with our retailers to deliver strong in-store programs that drive sales. We look forward to executing our growth plan for a successful 2015 and commit to delivering exciting new products to meet our consumer’s needs,” says Cuvelier.
Suja Juice Co., which makes cold-pressured juice, has closed a financing round in excess of $20 million dollars. Suja’s newest investors are Evolution Media Partners (Evolution), a joint venture with TPG Growth, Participant Media, and Evolution Media Capital (EMC), the latter of which is a merchant bank formed in 2008 in partnership with Creative Artists Agency (CAA). Additional investors in this newest round of funding also include Leonardo DiCaprio, Jared Leto and Sofia Vergara.
“As someone constantly on the go, I have come to count on Suja not only to help me maintain my health and energy but to provide a great tasting fun alternative,” says Leto. “I am passionate about discovering brands that I not only actually use and enjoy, but also holistically believe in, and Suja is a great exemplifier of this search.”
Suja, which was just named by Forbes as the number two “Most Promising Company” in America, climbing up a spot from its #3 ranking in 2014, is coming off of a great year of top-line growth, brand building and capacity expansion. Suja continues to lead the tremendous growth of the high pressure processed organic juice category and is now seeing the same success in the traditional grocery channel that it saw last year in the natural foods channel. Funds from this investment round will be used to support the expansion of Suja’s manufacturing facility and its capacity as the company anticipates doubling revenues in 2015.
“Since Suja’s launch in May 2012, the brand has been blessed with an authentic and loyal fan following,” says James Brennan, Suja Co-founder. “We are lucky enough that some of these fans happened to be Hollywood’s most respected celebrities and wanted to do more than just enjoy the juice but actually be part of the Suja Juice movement. By bringing in the likes of CAA and this prominent group of individuals, it serves as great brand validation and reinforces that we really have created something special at Suja.”