For hundreds of years, pasta has been an integral part of Americans’ diets and one of our most beloved foods. Naturally low in sodium and cholesterol-free, nutritionists agree that pasta makes the perfect foundation for nutrient-dense food partners, such as fiber-filled vegetables and beans, heart-healthy fish and monounsaturated oils, antioxidant-rich tomato sauce and protein-packed cheeses, poultry and lean meats. It is also a convenient, cost-effective and wholesome solution to entertaining. From popular pasta salads to decadent dinners, pasta is easy to prepare and can be incorporated into hundreds of different recipes and types of cuisines.
“I love to prepare pasta when I entertain because it doesn’t take much time and is always a crowd pleaser,” says Diane Welland, Registered Dietitian. “You can incorporate lean proteins and almost any type of vegetable in most pasta recipes to create a healthy and delicious meal for your guests.”
According to Pasta Fits, the National Pasta Association’s digital culinary and nutritional resource which issues a new recipe each week, the most popular recipes of 2014 included pasta salads, vegetarian and vegan dishes, and new twists on classics, such as macaroni and cheese.
To celebrate National Pasta Month this October, Pasta Fits has launched a new video series offering insider cooking tips and ideas as well as a Facebook contest where visitors to the site simply vote on their favorite pasta party meal for a chance to win a cash prize! To enter, simply visit www.facebook.com/PastaFits or www.pastafits.org.
Organic Cracked Freekeh is now available from Bob’s Red Mill Natural Foods. It’s the latest ancient grain to join Bob’s Red Mill’s growing Grains of Discovery line. Freekeh is a whole grain food made in an old-world way, following a traditional process popular in the Middle East and Northeastern Africa.
“Since we introduced our Grains of Discovery line last summer, the response has been tremendous, and customers have been clamoring for more,”said Bob Moore, Founder, President and CEO of employee-owned Bob’s Red Mill. “In deciding how to expand the line, we searched far and wide to find just the perfect grain, and we found that with Freekeh—something totally unique and virtually unknown in the West.”
According to legend, freekeh was created when a farmer’s crop of young green wheat was set on fire by a rival neighbor. Instead of letting the burned wheat go to waste, the farmer’s family harvested the roasted wheat and removed the chaff, and to their surprise it had a pleasantly nutty, lightly roasted flavor.
Cracked freekeh is made by lightly roasting whole wheat kernels, then cracking them to create a whole grain food with a texture similar to bulgur, with a mild, nutty flavor. Bob’s Red Mill Organic Cracked Freekeh, which retails for $6.99 for a 16-ounce package, cooks in just 25 minutes and adds wonderful texture and flavor to a variety of salads, pilafs and soups. It also can be enjoyed as a hot breakfast porridge. Freekeh is an excellent source of fiber, high in iron and other essential minerals, and provides 7 grams of protein per serving.
“We are really excited to add this ancient grain to our popular Grains of Discovery line and to share its history with our customers,” said Matthew Cox, Vice President of Marketing at Bob’s Red Mill. “Legends aside, the flavor of this grain is so unique and delicious, our hope is that it will become a staple grain on every dinner table. That’s at the heart of what our Grains of Discovery are all about.”
Bob’s Red Mill Organic Cracked Freekeh is available now to retailers in cases of four, and also online at www.bobsredmill.com. To inquire about carrying the products, please contact the Bob’s Red Mill sales team at 800-553-2258 or email@example.com. For more information about the entire Bob’s Red Mill product line, please visit www.bobsredmill.com.
Upfront Foods® non-GMO, vegan and kosher certified granolas now will display the Made In USA Certified® seal.
All three granola flavors have achieved the certification designating that from 94 percent to 97 percent of their ingredients are verified as being sourced from U.S. producers, said Gigi Twist, company founder. The granola itself is produced in Boca Raton for the specialty food, grocery and foodservice industries.
“Our company’s name is Upfront Foods, and we want to be upfront with consumers about all aspects of our product, including from where our ingredients are sourced,” Twist said. “The certification was a rigorous process with third-party supply chain verification, including affidavits from all of our suppliers attesting to the country of origin of each ingredient.
Upfront Foods granolas have no artificial ingredients or preservatives. They also have Non-GMO Project verification, are certified vegan by the Vegan Awareness Foundation, and are OK kosher certified. All three granolas are designated 100 percent whole grain by the Whole Grains Council, and Straight Up Granola and Straight Up Granola with Cranberries meet USDA Smart Snack Standards for elementary, middle and high schools.
Upfront Foods’ three flavors include Straight Up Granola™ with organic whole grain oats and crunchy flaxseed (94 percent Made in USA-certified), Straight Up Granola with Cranberries, which adds sweet-tart cranberries to the mix (95 percent Made in USA certified), and Upfront Nutty™ Granola with almonds and pecans (97 percent Made in USA certified).
Upfront Foods granolas are available in 1.4-ounce pouches with a suggested retail price of $1.49. Additional information is available at http://UpfrontFoods.com or by calling 1-561-886-0209.
Pereg Gourmet, a family-owned company offering a wide array of all-natural and exotic pantry staples, is introducing a lineup of premium ancient grains, rice and beans that are easy to prepare and ideal for rounding out a meal.
One hundred percent pure and naturally rich in health benefits, the new products include: white quinoa, red quinoa, farro, wheat berries, chickpeas, basmati rice, pearl couscous, traditional couscous, bulgur, soup mix, black beans, French lentils, Texas chili beans, orange lentils, green lentils, an autumn lentil blend, yellow split peas, green split peas, red kidney beans, and white beans. Of these 20 different varieties, each are completely free of preservatives and OU kosher certified. Most of the new items are also gluten-free certified and non-GMO verified.
Packaged in a stand-up, re-sealable pouch to maintain freshness, each bag measures in at one pound and features recipe ideas on the back. The new grain, rice and bean lineup is now rolling out at select retailers across the country and online. The suggested retail price is $2.99 to $3.99 for everything but the quinoa and $5.99 to $6.99 for the quinoa items. Visit www.pereg-gourmet.com for detail on the company.
Grandpa’s Kitchen is owned and operated by the Shrock family in Ogden, Utah. When they were diagnosed with celiac disease in 2004 they did not know how many other people struggled with the same disease. What they did know is that they felt better living a gluten-free lifestyle and wanted to share what they found with others. At first, the family tried a variety of gluten-free products, but found it an unsatisfactory experience because of the lack luster taste, texture and consistency. They began to experiment with home-made recipes and gluten-free flour mixtures and were able to create a blend of flours which produced an edible, delicious, moist bread. This inspired them to launch Grandpa’s Kitchen in 2007, with the first product being a gluten-free bread mix.
Today Grandpa’s Kitchen continues to manufacture the bread mix, which is now a bread/pizza crust mix. The family also publishes their “Family Favorites” gluten-free cookbook to help others realize how easy cooking gluten-free really is and how good it can taste. They are very excited about their gluten-free baking flour which is a perfect combination of flours and starches blended to give delicious results as a cup-for-cup wheat flour replacement.
Customers continually send emails telling Grandpa’s Kitchen how long it has been since they had a good piece of bread and how much they love Grandpa’s Kitchen gluten-free baking mixes. The Shrock family hear stories every week about the benefits others have found by living a gluten-free diet.
Grandpa’s Kitchen gluten-free mixes are available at leading grocery retailers, food services, organic and natural food retailers, food catalogs and online. Find a store at www.grandpas-kitchen.com. Grandpa’s Kitchen loves to get emails (firstname.lastname@example.org) and will respond to questions anyone has about celiac disease, living a gluten-free lifestyle or about their products.
It’s super food, super fast, and it’s bringing mod to mornings. Innovative Beverage Concepts Inc. has launched MODERN OATS, an all-natural, gluten-free oatmeal option for today’s discerning consumer. The convenient new grab-and-go oatmeal cups are packed with whole rolled oats and healthful blends of superfruits, nuts and seeds, while the packaging boasts a colorful, contemporary look that pops on the shelf. The products are available are available anytime at www.ModernOats.com.
“Oatmeal is a hot item right now, but there was nothing on the market that spoke to the modern consumer – everything pointed to frumpy and old-fashioned,” said Richard Principale, President and Chief Executive Officer for Innovative Beverage Concepts, a leading coffee house food and beverage brand. “People care about the packaging in their hand both at home and especially when they eat on the run. We wanted to develop a product that not only tasted delicious and met the dietary and environmental values of today’s conscious eaters, but that also appealed to their personal style and tastes.”
MODERN OATS are non-GMO certified and crafted with the most nutrient-rich, protein-rich, certified gluten-free whole rolled oats. The oats are naturally grown and harvested in small farms throughout North America’s upper Midwest. The oats are also minimally processed and are the highest quality available on the market, which makes for a hearty grain texture in the bowl as opposed to a paste-like mush.
Once harvested, the oats are steamed and sized, then paired with a carefully selected blend of flavorful and antioxidant-rich superfruits, along with nuts and seeds rich in omega-3; the recipes are lightly sweetened with organic evaporated cane juice. MODERN OATS is available in six gourmet flavors: Apple Walnut; 5 Berry; Goji Blueberry; Mango Blackberry; Chocolate Cherry, and Nuts & Seeds. All flavors are sodium and cholesterol-free and provide an excellent source of dietary fiber and protein.
MODERN OATS is packaged in portable, recyclable 2.6-ounce cups and provides the ultimate in convenience. Just add hot water, wait three minutes, stir and enjoy! MODERN OATS makes for a quick and healthy breakfast at home, while maneuvering the commute, hitting the course, hiking the trail, or getting in an energy-sustaining snack at the office. It is also vegan, kosher – Parve and Halal certified to appeal to a variety of diets.
MODERN OATS sells in six-cup variety packages for $19.50 (manufacturer’s suggested retail price) or a 12-pack variety for a suggested retail price of $39.50. It is available for consumer purchase at www.modernoats.com, and wholesale options are available for coffee shops, cafes, fitness centers, specialty shops and more. Contact email@example.com for wholesale inquiries.
Peacock Brand’s gluten-free, 100 percent fat free, cholesterol free and non-genetically modified rice-based vermicelli and spaghetti noodles from Singapore are wholesome and packed with natural goodness. Peacock products offer a healthy choice to consumers around the world. Since its founding, the company has dedicated its resources to creating products that are all natural, high quality, reasonably priced and delicious to the last strand
Peacock Brand will be showcasing its line of products at the Summer 2014 Fancy Food Show. Learn more about the delicious all-natural Peacock Brand noodles at booth #1150 during the Summer Fancy Food Show.
Felicetti pasta, the world’s largest maker of 100 percent organic pasta, has been named finalist for Best Organic Product & also Best Pasta, Rice or Grain in the Specialty Food Association’s 2014 sofi™ Award competition.
Felicetti pasta was selected by a national panel of specialty food professionals from 2,724 entries from Outstanding Appetizer to Outstanding Vinegar. Winners will be announced by Cronut™ creator Dominique Ansel at a red-carpet ceremony June 30, 2014, at the Summer Fancy Food Show.
Aligned with nature’s wisdom, Juiceology takes the science of juicing to a whole new dimension with its mind-blowing juice superblends. Unlike anything out there, it is the first and only superblend of premium juices and whole grain extracts that delivers an unparalleled freshly juiced experience in its purest form.
Be inspired to live well! Its new Green Essentials, a luscious blend of Green Apple, Cucumber, Kiwi, Pear, Banana, Spirulina, Blue Green Algae, Spinach, Wheatgrass and Oat Grass with Juiceology’s whole grain extracts, is unlike any green juice on the market.
Juiceology is passionate about nature’s most precious fruits, vegetables, and grains. It provides daily wellness by harnessing the pure, vital health benefits of all of these raw ingredients, delivering them together, for the first time, in their least processed and most beneficial form.
Unlike heavy meals, Juiceology is perfect for breakfast, after long day at work, before a workout, or whenever the body needs to be nourished. Be uplifted by refreshing superblends that nourish and restore the entire body. Feel better all day long with convenient, ready-to-go fresh, raw fruits, vegetables, and whole grains that provide a totum of nutrients and fiber. Uniquely healthy, Juiceology has no added sugar, unlike other “fresh” juices on the market, and is wheat gluten-free.
Created by family-owned and Los Angeles based Daklen Inc., Juiceology gets a powerful dose of micronutrient extracts, which are designed to be easily assimilated by the digestive system. Made from unique blends of only the freshest high-quality oats and barley that are derived in-house from a special founders and family recipe, the masterfully crafted grain extracts enhance Juiceology’s nutritional value without boosting calories or affecting the fruit or vegetable’s pure, delicious flavor.
Fiber-up and return to health! Whole grain extracts deliver 32 percent DV of fiber per bottle along with essential vitamins and minerals, including iron, magnesium, selenium, thiamin, riboflavin, and folate. Nutrients are easily absorbed in liquid form. Bottled in Los Angeles and sustainably crafted with local West Coast ingredients, Juiceology is naturally blended in five brilliant flavors: Plum/Grape/Blackberry, Blueberry Acai, Pome Blue Cran, Peach Mango, and the new Green Essentials.
Juiceology is now available at Bristol Farms, Ralph’s, Stater Bros., Raley’s, CVS Los Angeles, Duane Reade, D’Agostino, King Kullen, Dave’s, Roche Market, Weis Market, Food Town, and other fine retailers. Experience the Juiceology difference at www.purejuiceology.com.
Brooklyn based Spelt Right Foods, with roots in the State of Maine, has been crowned the Grand Prize winner in FreshDirect’s Next Big Food Thing contest, a crowd funding contest launched by FreshDirect in collaboration with RocketHub to “find the next food idea, product or innovation that could change the food world.”
As the Next Big Food Thing Grand Prize winner, Spelt Right will receive $10,000 and the chance to partner with FreshDirect.
Submitted by Beth George of New York, NY, founder of Spelt Right Foods, the project is focused on raising funds for continued studies on the growth of spelt, a highly nutritious ancient grain not commonly cultivated due to its tough hull. Through funds raised on the RocketHub crowd funding platform, Spelt Right plans to continue its collaboration with the University of Maine extension program for additional studies on the cultivation of spelt, particularly in regard to underutilized farmland in the northeast. These studies would be available to farms seeking a working knowledge of growing this alternative and viable crop. Spelt Right produces bagels, breads, pizza dough and snacks with spelt flour.
The expert panel of judges included: Geoff Bartakovics, Tasting Table CEO; Natasha Case, Coolhaus CEO; Sarah Copeland, Real Simple Food Director; John Craven, BevNet Founder; David McInerney, FreshDirect Co-Founder; and VirajPuri, Gotham Greens Co-Founder and CEO.
About the Contest and Judging
Beginning in October 2013, the “Next Big Food Thing” challenged entrepreneurs to submit innovative food-related ideas— from food products to kitchen gadgets, to farming advancements to food businesses— to be crowdfunded via Rockethub.com. In November, 15 finalists were announced and proceeded to the crowdfunding period of the contest where they raised money for their projects. The projects raised a collective $70,000+ from supporters. At the end of the crowdfunding period, all finalists’ entries were reexamined by a panel of judges based on the money raised through funding, funder engagement and the overall quality of their idea.