Enjoy Life Foods is launching three new flavors joining its line of Baked Chewy Bars: Caramel Blondie, Carrot Cake and Lemon Blueberry Poppy Seed. The launch follows Enjoy Life’s steadfast portfolio expansion across multiple aisles of the grocery store as it fuels the growth of the Free-From industry, which is projected to reach $20 billion by 2020.
“The foundation of our brand is to give the millions of people with food allergies quality products, but it’s equally as important that our offerings are delicious with knockout flavors that today’s shoppers will gravitate towards,” said Chief Sales and Marketing Officer Joel Warady. “Our new Baked Chewy Bars are crafted with innovative ingredients that are perfect for the health-conscious consumer, and the authentic flavors are great options for breakfast, a mid-day snack or a post-dinner indulgence. From bars to baking mixes, we’re taking over the center aisles so when people see our logo they know that they’re getting a superior product without the worry of what’s inside.”
The new Baked Chewy Bars are packed with pure and simple ingredients, featuring real inclusions and a proprietary Pure Life Balanced Dry Blend™ (hulled sunflower kernels, cassava flour, white pearled-grain sorghum flour, quinoa flakes). As with all Enjoy Life products, the new bars are made in a dedicated nut-free and gluten-free bakery, are certified gluten free, Non-GMO Project Verified, kosher- and halal-certified, and are free-from the top eight common food allergens: milk, eggs, fish, crustacean shellfish, tree nuts, peanuts, wheat and soy.
They’re offered in three flavors. Caramel Blondie offers the sweet sensation of caramel bits and chocolate chips in every bite, while Carrot Cake brings sweet and spicy flavor notes derived from real shredded carrots, hull-roasted pumpkin seeds and California raisins. Lemon Blueberry Poppy Seed offers tangy and light lemon combined with bold blueberry,
The new Baked Chewy Bars will ship to natural and conventional retail stores in July with a retail price of $4.29 per carton. Each carton contains five 1.15-ounce bars, an increase from the original line’s 1-ounce sizes.
Little Red Dot Kitchen’s move to a larger headquarters and production facility in the San Francisco Bay area is now complete following a successful USDA inspection of its production and co-packing facility.
The USDA inspection was completed earlier this month, said Ching Lee, CEO. The new facility also houses an FDA inspected commercial kitchen that began operation earlier this year. The production facility includes fully automated, high-capacity equipment that can accommodate production of a range of meat snacks and sticks, steak bites, jerky and sausages from mixing and grinding through packaging. Equipment includes a commercial oven that can cook from 500 to 700 pounds per cycle, capability for both slicing and emulsion extrusion, and an automatic bagging system.
Little Red Dot Kitchen began transitioning operations from San Jose, California, into the new facility in Hayward, California, in January to accommodate rising demand for its Bak Kwa meat snacks and to position the company for future growth. Bak Kwa is like a sweet and savory jerky infused with Asian spices and inspired by a traditional grilled Singapore and Malaysian street food.
Little Red Dot Kitchen’s Bak Kwa meat snacks come from U.S. family farms dedicated to raising animals humanely and without antibiotics or hormones. They are minimally processed with most ingredients having Non-GMO verification and also are free from artificial ingredients, wheat, dairy and eggs. The meat snacks are available in resealable 1- to 3-ounce packages with a suggested retail price of $6.99 to $7.99. Cases include 12 of the 2.5- to 3-ounce bags and 18 of the 1-ounce bags. The Bak Kwa is available in five flavors, including the 2016 sofi Award-winning Hickory Smoked Spicy Candied Bacon, which has no nitrates or nitrites; Spicy Chipotle Beef Bak Kwa; Pork Bak Kwa; free-range Turkey Bak Kwa and Lemongrass Beef Bak Kwa.
SnackSafely.com, publishers of the Safe Snack Guide – a curated catalog of peanut and tree nut-free foods used by thousands of schools nationwide – has welcomed JSB Industries to its growing partnership of manufacturers.
Muffin Town, the brand founded by JSB in 1978, specializes in the supply of high quality baked products to foodservice & retail companies. Its individually wrapped SunWise SunButter and Jelly Sandwich is manufactured in a peanut and tree nut-free facility and is an exceptional option for people sensitive to these allergens.
“Families coping with food allergies often have difficulties finding foods that are safe to eat, especially in public settings,” says Jack Anderson, President and CEO of JSB Industries. “Our products provide safe, delicious options for families avoiding peanuts and tree nuts, at home and when they’re on the go. SnackSafely.com’s deep roots in food allergy and school advocacy make them the ideal partner to help us reach out to those families. We’re proud to be featured in their publications.”
“We welcome JSB Industries to our growing partnership of over 50 responsible manufacturers,” says Dave Bloom, CEO of SnackSafely.com. “They’ve committed to providing more complete information regarding the potential for allergen exposure than the FDA requires, and in doing so embrace the needs of those with severe food allergies.”
Joining the partnership is absolutely free, as are listings in the Safe Snack Guide and Allergence, the free allergen screening service. Manufacturers are encouraged to inquire at snacksafely.com/contact-us or call 347.915.4777.