Sesame King has launched its Sesame King Mix and Serve Hummus Kit, which gives consumers the ability to make delicious homemade hummus in minutes. The kit contains a 15.5-ounce can of chickpeas, a 4-ounce pouch of Sesame King tahini paste and a packet of proprietary special seasoning that takes all the guess work out of making delicious hummus. The hummus is all natural, non-GMO, gluten free, vegan approved, trans fat free, cholesterol free and kosher certified. The new kit provides consumers with everything needed to prepare fresh traditional style hummus in the comfort of their own home in just minutes. The hummus is all natural with a subtle, delightful aroma and is rich in texture, fresh and delicious.
“We are very excited to be introducing our new hummus kit to retailers and consumers across the United States,” said Emile Maroun of Sesame King. “Consumers and retailers are looking for safe, new, exciting and innovated healthy products, and we believe that our Sesame King Hummus Kit meets and exceeds those expectations.”
Sesame King also offers consumers a line of tahini pastes that come in 16-ounce plastic jars and are available in Roasted, Light Roasted, Garlic, Olive Oil, Cajun, Honey and Chocolate flavors. Each flavor is rich in proteins and vitamins, made with no additives or preservatives, peanut and tree nut free, trans fat free, gluten free and kosher certified. Both the Roasted and Light Roasted Tahini pastes are Non-GMO Project verified. Sesame King tahini is the only manufacturer to pasteurize its tahini to ensure a clean, healthy and safe product for consumer usage.
Sesame King’s mix and serve Hummus Kit provides consumers with a powerful nutritional food choice that packs a kaleidoscope of healthy inclusions:
“As a leading manufacturer of tahini, our never ending goal is to produce tahini products that taste great and provide consumers with a healthy food choice. Healthy is good. Healthy and tasty is fantastic,” added Maroun.
Sesame King Tahini can be found at such fine retailers as Whole Food Markets, Market Basket, Shaw’s, King’s Supermarkets, Wise Markets, Tops Market, Balducci’s, Spartan Nash, Safeway Eastern, Albertsons South West, Acme, Pete’s Fresh Markets and Citarella Markets and at Restaurant Depots and many other fine markets and specialty health food stores or order online at www.sesameking.com and www.amazon.com.
Enjoy Life Foods is launching three new flavors joining its line of Baked Chewy Bars: Caramel Blondie, Carrot Cake and Lemon Blueberry Poppy Seed. The launch follows Enjoy Life’s steadfast portfolio expansion across multiple aisles of the grocery store as it fuels the growth of the Free-From industry, which is projected to reach $20 billion by 2020.
“The foundation of our brand is to give the millions of people with food allergies quality products, but it’s equally as important that our offerings are delicious with knockout flavors that today’s shoppers will gravitate towards,” said Chief Sales and Marketing Officer Joel Warady. “Our new Baked Chewy Bars are crafted with innovative ingredients that are perfect for the health-conscious consumer, and the authentic flavors are great options for breakfast, a mid-day snack or a post-dinner indulgence. From bars to baking mixes, we’re taking over the center aisles so when people see our logo they know that they’re getting a superior product without the worry of what’s inside.”
The new Baked Chewy Bars are packed with pure and simple ingredients, featuring real inclusions and a proprietary Pure Life Balanced Dry Blend™ (hulled sunflower kernels, cassava flour, white pearled-grain sorghum flour, quinoa flakes). As with all Enjoy Life products, the new bars are made in a dedicated nut-free and gluten-free bakery, are certified gluten free, Non-GMO Project Verified, kosher- and halal-certified, and are free-from the top eight common food allergens: milk, eggs, fish, crustacean shellfish, tree nuts, peanuts, wheat and soy.
They’re offered in three flavors. Caramel Blondie offers the sweet sensation of caramel bits and chocolate chips in every bite, while Carrot Cake brings sweet and spicy flavor notes derived from real shredded carrots, hull-roasted pumpkin seeds and California raisins. Lemon Blueberry Poppy Seed offers tangy and light lemon combined with bold blueberry,
The new Baked Chewy Bars will ship to natural and conventional retail stores in July with a retail price of $4.29 per carton. Each carton contains five 1.15-ounce bars, an increase from the original line’s 1-ounce sizes.
By Greg Gonzales
Disco didn’t really go anywhere; it inspired new forms of music, and eventually gave rise to nu-disco, a genre that blends the classic style with electronic dance music and modern rock, satisfying a larger and more diverse crowd. The same could be said for gluten-free foods. Sales growth peaked a year ago, but producers continue to launch and expand gluten-free lines, innovating them with nutritious, better-tasting ingredients that help the products compete with their gluten-containing counterparts. Though gluten-free food sales are growing at a slower pace, the brands and their fans are here to stay.
Going gluten-free is not motivated by gluten intolerance or sensitivities for most people, but a third of American consumers still purchase gluten-free products. According to the Packaged Facts July/August 2016 National Consumer Survey, 30 percent of consumers who bought gluten-free foods said they bought them for reasons other than gluten-free certification. Twenty-nine percent of respondents said the products are “generally healthier,” while 20 percent said they use the products to manage weight. Of those surveyed, nine percent of consumers said they buy gluten-free products for a household member who has celiac disease, a condition that affects only one percent of the population.
“The bottom line is, people are looking at the back of the package and being critical of what they put in their mouths,” said Barry Novick, President of Kitchen Table Bakers. “If the consumer turns the package over and the information is not there, the consumer suffers.”
Consumers seek out gluten-free, but want more than a gluten-free label. A 2013 New York Times poll found 75 percent of Americans were concerned about GMOs. A 2015 Gallup poll showed that 44 percent of Americans incorporate organic foods in their diet, too, and half of them avoid sugar. In addition, about 90 percent of those polled said they try to eat more fruits and vegetables. This lines up with Nielsen’s Global Health and Ingredient-Sentiment Survey, which found that 64 percent of respondents are avoiding or limiting consumption of specific foods or ingredients.
“Informed and savvy consumers are demanding more from the foods they eat, and some are prioritizing ingredients over brands,” said Andrew Mandzy, Director of Strategic Health and Wellness Insights at Nielsen, in the ingredient-sentiment survey report. “To many consumers, simple is beautiful, and foods with a short list of recognizable ingredients resonate strongly. Savvy manufacturers are responding to this trend by modifying product portfolios by simplifying food ingredient lists and creating natural and organic alternatives to existing offerings. Meanwhile, retailers are also prioritizing healthful foods and better-for-you brands in the center of the store, and emphasizing fresh and perishable foods around the perimeter in order to drive growth.”
Total sales for gluten-free foods this year are set to clock in at $1.328 billion, according to the Packaged Facts Gluten-Free Foods in the U.S. report. The report also said gluten-free food sales growth fell from 81 percent in 2013 and 30 percent in 2014 to 11 percent in 2015. By 2021, the report says, growth rates should end up at a steady five to six percent, with $2 billion in sales by 2020. “Sales do continue to grow, just at a slower pace,” said Mintel Senior Food and Drink Analyst Billy Roberts. “As manufacturers, large and small, enter the largely fragmented gluten-free marketplace, consumers gain an increased availability, quality and variety of options.”