That’s it.®, makers of two ingredient snack bars, has just launched a new flavor in its all natural fruit bar line. The company also announced its recent expansion into national retailers 7-Eleven and Kroger, branching out from the health food store market in which it retains a strong presence.
That’s it. uses only real fruits in their bars and limits its ingredient list two ingredients per flavor. With the company’s expansion into thousands of new retail outlets, it will gain broader access to a consumer base that is increasingly interested in healthy alternatives to traditional on-the-go snacks.
“We are thrilled to introduce our latest flavor, Apple + Coconut, to the marketplace, particularly given the rise in consumer awareness about the health benefits of coconut,” said That’s it. founder Dr. Lior Lewensztain. “As we continue to expand our product offerings as well as our national distribution, we remain whole heartedly dedicated to our founding principles of simplicity, integrity, purity and transparency in our products.”
That’s it. fruit bars come in nine varieties: Apple + Apricot, Apple + Banana, Apple + Blueberry, Apple + Cherry, Apple + Mango, Apple + Pear, Apple + Pineapple, Apple + Strawberry, and Apple + Coconut. They are made without any additives, preservatives, concentrates, purees, juices, added sugars, corn syrup, artificial coloring, or flavoring, and have an 18-month lab-verified shelf life. That’s it. fruit bars are gluten-free, non-GMO, vegan, kosher, raw, and diabetic friendly.
Steve Schirripa is teaming up with his Sopranos co-star Michael Imperioli to meet their fans at The Natural Products Expo West in Anaheim, where Steve will be exhibiting his Uncle Steve’s Italian Specialties line of organic pasta sauces. Schirripa and Imperioli, known by Sopranos fans as Bobby Baccalieri and Christopher Moltisanti, will be signing autographs and sharing sauce with their fans at The Hilton Level 2 – Hot Products Pavilion, Booth H201 on March 5 and 6 from 1 p.m. to 4 p.m. There will also be raffle prizes given out continuously throughout both days.
“Michael Imperioli is like a brother to me, so it’ll be great to have him in Anaheim. We’re looking forward to breaking bread with our fans and introducing them to Uncle Steve’s sauces,” Schirripa noted.
Uncle Steve’s Italian Specialties was created by Steve Schirripa earlier this year. Each jar of Uncle Steve’s sauce is produced in the USA from small batches of fresh imported organic Italian plum tomatoes, vegetables and spices, “Our products are USDA-certified organic, gluten free, dairy free, vegan, and contain no added sugar. With no GMOs, no pesticides, and nothing artificial, you can be confident you are feeding your family not only great-tasting products, but nourishing them as well.” said Schirripa. “My mother cooked her sauce for six hours and unlike the others, we are doing the same.”
Uncle Steve’s is available in three flavors: Marinara, Tomato Basil and Arrabiata. It is available at Whole Foods Market, Central Market, ShopRite, Stop ‘n Shop and many other grocery and health food stores across the USA. For more information on where to buy or to purchase by mail, go to www.unclestevesny.com.
Wholesome Sweeteners, a brand of organic, fair trade and non-GMO sugars and sweeteners, has a new name and a new look. Now known as Wholesome!, the new brand debuted March 6-8 at Natural Products Expo West. In addition to unveiling its new look, the company will reveal its latest items like Organic Coconut Palm Syrup and a larger 24-ounce bottle of its popular Organic Honey.
The company is staying true to its Organic and Fair Trade roots and will still sell its same line of gourmet sugars, syrups, molasses, stevia and honeys, but with a different look. The Wholesome! logo and packaging incorporate a bright variety of colors, playful fonts and baking icons and quite literally lead with the heart. Not only is there a heart on the front of each item, but its packaging speaks about the love, care and consideration that was put into creating each product. The focus is on the satisfaction of the consumer, the well-being of the farmer who nurtured the product and maintaining the health of its natural environment.
“Wholesome! is the way we feel about our products, our farmers and our customers,” said Nigel Willerton, Wholesome! Chief Executive Officer. “It encapsulates our organic and social mission and how much everyone in the company cares about delivering the best-tasting, highest quality products possible.”
Samples of brand new Wholesome! Organic Coconut Palm Syrup will be available for tasting at Expo West. This delicious natural sweetener is made from coconut palm sugar, which is derived from coconut palm tree nectar. A warm, caramel flavor with a honey-like consistency, it is a popular ingredient in Asian cuisine, but also makes a great baking ingredient or sweet topping for dishes like oatmeal, pancakes and waffles. This syrup is Certified USDA Organic, non-GMO, gluten free, vegan and kosher and will be sold in 12-ounce recyclable bottles.
For those who love the Wholesome! Organic Honey line, the squeeze bottle honey is now available in a larger size. Shoppers will be able to purchase it in either a 16-ounce or a 24-ounce squeeze bottle. Wholesome! Organic Honey is a decadent honey with butterscotch and caramel tones perfect for baking, hot tea, Greek yogurt, warm biscuits and hard cheeses. This honey is USDA Organic and non-GMO since the bees only feast on organic wildflowers and the hives are never treated with antibiotics. It’s also fair trade, gluten free and kosher.
Finlandia, the internationally renowned cheesemaker and a highly regarded brand in America, introduces Finlandia Imported Butter.
This Valentine’s day, Finlandia invites consumers to share their love with that special person by sharing their favorite breakfast; whipping up a savory dinner for two or cooking up some romantic, sweet desserts – all using Finlandia Imported Butter. This eclectic natural butter is perfect for breakfast, to butter a favorite muffin or croissant with its sweet, rich taste. Finlandia Imported Butter is also the go-to choice at dinnertime, to infuse a meal with the full butter experience, followed up by decadent, chocolate delights, also baked with Finlandia Imported Butter.
Finlandia Imported Butter is crafted from pure, fresh milk, and produced on family-owned farms in Finland. It’s perfect for the American natural palate and is made with non-GMO ingredients according to EU standards, with no rBST hormones. Finlandia Imported Butter is made from cows that graze heartily during the warm seasons, and are fed non-GMO feed.
Finlandia Imported Butter also offers a healthy addition to one’s diet. The American Heart Association (AMA) now recommends butter in moderation, in Americans’ diets. The AMA reports that consumers can healthfully obtain up to 7 percent of their daily calories with this healthy fat. Not all butters are alike. Finlandia Imported Butter is the all-natural choice for chefs and home cooks alike.
With butter regaining in popularity, even millennials are loving it. The newest coffee craze, BulletProof coffee, the butter-containing beverage, is steaming up cafes from coast to coast. The secret to making this hot cup of java is butter – but not just any butter. Finlandia(R) Imported Butter, the perfect match for BulletProof coffee: natural, rich, non-GMO butter added to coffee for a satisfying dose of morning energy. This new coffee trend is a hit, offering caffeine, filling calories and offering a healthy fat to fuel one’s busy morning.
Crafted with pure, wholesome milk, rich and creamy Finlandia Imported Butter brings butter from family-owned farms to the American table.
For more information, visit www.finlandiacheese.com.
Nutiva®, the producer of award-winning organic superfoods, announced the introduction of CHIApple, a blend of organic fruit, spices and whole chia seeds. This delicious anytime energy boost is a great source of omega-3s and fiber. Unlike similar products, it contains no added sugars, fruit concentrates or artificial anything.
For on-the-go ease, CHIApple is available in a 3.5-ounce squeeze pouch (individually, MRSP $1.99; or in a 4-pack, MSRP $6.89), as well as a 24-ounce glass jar (MSRP $5.79). Each squeeze pouch contains 3 grams of fiber and 800+ mg of omega-3 fatty acids.
Available flavors include Pure Apple, Apple Pie Spice and Coconut Mango. In addition to on-the-go snacking for adults and kids, CHIApple is ideal as a smoothie boost or addition to oatmeal or yogurt.
“Chia has become extremely popular due to its high levels of antioxidants, omega-3s and fiber,” said Nutiva CEO and founder John W. Roulac. “With Nutiva’s CHIApple, consumers now have a delicious and simple way to enjoy the nutritional powers of chia anytime and anywhere.”
Once a vital source of nourishment for the ancient Aztecs and Mayans, chia seeds are making a strong comeback in modern healthy diets. Chia seeds are an excellent source of omega-3 fatty acids, protein, rare antioxidants, fiber and magnesium.
Nutiva CHIApple is available at Whole Foods Markets nationwide. All Nutiva products are certified organic and kosher and verified non-GMO.
For more information, please visit nutiva.com.
Sambazon, the pioneer of açaí, today announced the launch of new Sambazon 100 Juices, the first 100 percent juice line with 100 calories or less per bottle and 70 percent less sugar than other premium juices. Packing the superior health benefits of 100 açaí berries in each bottle, this refreshingly exotic new line delivers powerful antioxidants and healthy omegas with three delicious flavors: Açaí Berry, Strawberry + Lemon + Açaí Berry and Pineapple + Coconut + Açaí Berry.
“Açaí has long been held as one of the most nutritionally dense superfoods on the planet and is sought after for its remarkable levels of antioxidants,” said Ryan Black, founder and CEO of Sambazon. “But most people don’t know that açaí is one of the only fruits in the world with virtually zero naturally-occurring sugar. Starting with that pure, organic açaí juice and blending in fresh fruits and natural, organic sweeteners has allowed us to create an invigorating, delicious beverage with all the exceptional health benefits of 100 açaí berries, but fewer calories and sugar. Sambazon 100 gives our consumers the most nutritious bang for their calorie buck.”
Like all Sambazon products, new Sambazon 100 Juices are Certified USDA Organic, Non-GMO Project Verified, vegan, and made with Ecocert Fair Trade açaí. Each exotically refreshing flavor contains only 5-11 grams of sugar per bottle, achieved through an organic and Non-GMO Project Verified blend of zero glycemic stevia and erythritol, plus low-glycemic agave in the Açaí Berry variety. Sambazon 100 will be available in natural health food stores and grocers nationwide beginning in March 2015, in 10.5 ounce bottles with an SRP of $3.49. Flavors include:
Açaí Berry – With an exotic cocoa berry flavor, each bottle delivers the highest quality açaí and a boost of healthy antioxidants and omegas, with only 100 calories and 11 grams of sugar.
Strawberry + Lemon + Açaí Berry – With antioxidant-rich acerola cherry, also known as Amazon Cherry, this juice is supercharged with 200 percent of the Daily Value of vitamin C. Each bottle has only 70 calories and 5 grams of sugar.
Pineapple + Coconut + Açaí Berry – Nutritious coconut and Amazon superfoods make for a healthy and refreshing tropical juice, which has only 60 calories and 6 grams of sugar per bottle.
For more information on Sambazon 100 Juice, and Sambazon’s complete line of Amazon Superfoods, visit www.sambazon.com.
Mediterra, the first company to introduce truly savory-flavored nutrition bars based on the Mediterranean Diet, has been named one of Grocery Headquarters “2015 Selling Trailblazers,” an annual award competition that recognizes innovation in grocery.
This is the third product award for the company since its launch six months ago at the Summer Fancy Food Show. Other accolades include a 2014 The Lempert Report Innovator award, and a 2014 BSC Bestie Kids Award.
“The positive response to the Mediterra Nutrition Bars from the media, retail buyers and consumers alike has been incredible and exceeds our expectations,” says Mediterra Founder Telemaque Lavidas. “We’re ready for 2015 and winning the Grocery Headquarters award is an honor and a great way to kick off the New Year.”
Since its launch, Mediterra Nutrition Bars already can be found at national retailers including Sprouts Farmers Markets, Natural Grocers by Vitamin Cottage, more than 365 U.S.-based Target stores, and others.
Inspired by the Mediterranean Diet, considered by experts as one of the healthiest lifestyles in the world, Mediterra bars offer six unique flavors that feature various fruits, vegetables, seeds and grains, providing distinct options for different snacking occasions throughout the day. The bars are all-natural, non-GMO and gluten-free.
The six bar flavors come in three specific varieties that provide ancient nutrition in a modern and convenient way:
The first-ever Savory Bars: These bars are rich in vegetable content but low in calories, sodium and sugar, and contain protein-rich pea crisps and a touch of olive oil. Each Savory Bar is 1.4 ounces and contains 6 grams each of protein and fiber. They are certified kosher and dairy free. The Savory Bars serve as an alternative to sweet snacks, providing superfoods and amaranth, an ancient grain. Flavors include: Tomato/Basil/Capers and Olive/Walnut/Chives.
Sesame Honey Energy Bars: Traditionally known as “Pasteli,” these bars are dairy-free and contain only a few ingredients – roasted sesame seeds, Greek honey, and pistachios from Aegina Island or orange peel, respectively. The combination provides natural and long lasting energy. Each bar is 1.3 ounces, contains up to 6 grams of protein and 2 grams of fiber. Flavors include Sesame Seed/Pistachio/Greek Honey and Sesame Seed/Orange/Greek Honey.
Yogurt and Oat Bars: Bottom covered with yogurt-style coating, these bars are 1.6 ounces, certified kosher and contain 7 grams of protein. The bars also feature fig paste, sunflower seeds and raisins. Flavors include Yogurt/Oat/Cherry Pistachio and Yogurt/Oat/Apricot Pistachio.
For more information, visit www.MediterraNutrition.com.
Albertsons has expanded its specialty offerings in the soup aisle with the addition of nine non-GMO soup mixes from Frontier Soups™ quick-cooking Homemade In Minutes™ line of gourmet mixes.
Albertsons stores in the Southwestern U.S. have added Frontier Soups’ newest mix, West Coast Kale & Quinoa Vegetable Soup Mix, along with its top-selling South of the Border Tortilla Soup Mix, Connecticut Cottage Chicken Noodle Soup Mix, and Idaho Outpost Potato Leek Soup Mix, all of which are gluten free. The sale is through UNFI of Providence, Rhode Island, said Trisha Anderson, Frontier Soups’ founder.
Other soup mixes now being carried by Albertson’s include Arizona Sunset Enchilada Soup, Florida Sunshine Corn Chowder, Mississippi Delta Tomato Basil Soup, Oregon Lakes Wild Rice and Mushroom Soup, and Pennsylvania Woodlands Mushroom Barley Soup. Soups in the Homemade-In-Minutes line serve four to six and typically cook in about 30 minutes.
Frontier Soups has 34 soup mixes in its lineup to accommodate a variety of consumer tastes and dietary needs, Anderson said. The soups are produced with ingredients certified non-GMO by all suppliers. No salt is added, and the mixes contain no preservatives, artificial ingredients or MSG. The company now offers 12 vegetarian options and 28 of its soups are certified gluten free. In addition to its Homemade-In-Minutes line, Frontier Soups also has a line of Hearty Meal™ soup mixes, which generally serve from eight to 10.
Suggested retail prices for Homemade-In-Minutes and Hearty Meal soup mixes are $5.95-$6.49 and $6.95-$7.49 respectively. More information is available at www.FrontierSoups.com or by calling 1.800.300.7687.
Read more about Frontier Soups here.
DREAM™ brand is proud to announce the launch of its new line of COCONUT DREAM™ Non-Dairy Yogurt, available in five sweet and fresh flavors of coconut-based yogurt: Plain, Vanilla, Strawberry, Blueberry and Raspberry. This non-dairy yogurt is made from real coconuts, is high in calcium, low in sodium and contains live and active cultures. COCONUT DREAM Non-Dairy Yogurt is also vegan, made with non-GMO ingredients, and free of gluten, lactose and soy.
“COCONUT DREAM Non-Dairy Yogurt is expected to be very popular among non-dairy consumers as well as dairy consumers that love the fresh and exotic taste of coconut. “The COCONUT DREAM Non-Dairy Yogurt line will create more flavorful taste options and variety for non-dairy consumers,” said Basel Nassar, Chief Operating Officer of the Hain Refrigerated Foods Division. “It has a delicious, creamy consistency with a tropical twist from the luscious flavor of coconut. It’s the perfect snack for fans with or without dietary restrictions.”
COCONUT DREAM is a brand of The Hain Celestial Group Inc., a leading natural and organic products company in North America and Europe providing consumers with A Healthy Way of Life™.
COCONUT DREAM Non-Dairy Yogurt will be available in grocers’ refrigerated sections nationwide.
For more information, visit http://www.hain-celestial.com.
Torie & Howard is introducing a new stand-alone shipper for its 10-ounce Halloween packages of USDA Organic, kosher and Non-GMO hard candy. The new shipper will debut at the Winter Fancy Food Show on January 11, Booth 1651.
The shipper holds 20 packages and provides a seasonally spooky off-shelf display for the candy, which offers a Halloween option for parents who increasingly are purchasing organic foods for their children and for themselves, said Torie Burke, company co-founder. It contains four flavors of the candy and stands 4 feet high with a footprint of just 15 ½ by 15 ¼ inches, Burke said. Orders are being taken now for shipment in 2015, she said.
The package includes an assortment of individually wrapped flavors and features a colorful header with a headstone and a scary spider keeping company with Torie & Howard’s familiar nature-themed packaging motifs of bees, hummingbirds and dragonflies. The candy assortment is packaged in a 10-ounce lie-flat bag with a suggested retail price of $6.99.
Flavors of the organic hard candy include: California Pomegranate and Sweet Freestone Nectarine, Italian Tarocco Blood Orange & Wildflower Honey, D’Anjou Pear & Ceylon Cinnamon, and Pink Grapefruit & Tupelo Honey, which was named a sofi™ Award Finalist.
The candy is USDA organic and kosher certified and contains no GMOs, preservatives, artificial dyes, casein, soy or gluten, Burke said. It also is available in 2-ounce recyclable steel tins with a suggested retail price of $3.99-$4.99. A 6-ounce handbag gift package is available with a suggested retail price of $7.99-$8.99, and the candy is sold in 5-pound bulk bags. More information is available by calling 888.826.9554 or online at www.TorieAndHoward.com.