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Stonyfield Organic Launches Get Out the Vote Campaign at Natural Products Expo West

Stonyfield, a company which grew from humble beginnings as a small organic farming school in New Hampshire 35 years ago is celebrating the return of co-founder Gary Hirshberg in the newly-created role of Chief Organic Optimist. In his new role, Hirshberg will help accelerate Stonyfield’s long-standing mission of healthy people and a healthy planet through new products, partnerships, and initiatives that embody Stonyfield’s, and Hirshberg’s, innate activist spirit.

“Although we’ve never stopped working for healthy people and a healthy planet, everyone at Stonyfield agrees that the planet needs stronger voices now more than ever,” explained Hirshberg. “Of course, just the daily act of supporting over 1,400 organic family farmers stewarding millions of chemical-free acres and helping tens of millions to enjoy delicious organic foods is meaningful, but in today’s policy and political landscape, all of that is not enough. It doesn’t matter to our children how much organic yogurt we produce, if their air, soil and water are seeing increased chemical contamination, and climate change is causing massive damage to our communities and to agriculture.

Hirshberg is officially re-engaged at Stonyfield’s New Hampshire headquarters working closely with the team to further energize the company’s longstanding mission in big and bold ways. In coming months, the company will be announcing several initiatives to empower consumers to help protect the planet and the next generation of its inhabitants, including an ambitious public awareness campaign, Make Earth Cool Again, launched at Natural Products Expo West.

At Expo West, Stonyfield armed attendees with tools and resources to get out the vote for this year’s midterm elections, with the goal of encouraging consumers to vote for candidates who will help protect the environment. Expo attendees were encouraged to visit one of five onsite Stonyfield “voting” booths, where they could select a postage paid postcard to mail to friends and family across the country that will connect them to online educational resources about the environmental issues at stake – and where the candidates stand on them — this November. Stonyfield will also be encouraging attendees to pledge onsite to vote for candidates who will protect the environment and challenge recent Environmental Protection Agency decisions such as the announcement in late February that the Trump administration is dissolving the National Center for Environmental Research, which tests the effects of chemicals exposure on people, to roll its functions into a consolidated Office of Resource Management.

“I’m incredibly optimistic that Stonyfield can help lead the way in protecting more of our air, water and topsoils as well as animals and people from toxic persistent pesticides, herbicides, and other chemical inputs as well as climate changes that harm our children and the planet,” said Hirshberg. “The upcoming midterm elections are the best possible place for us to start making an immediate impact.”

“We’re thrilled to have Gary back to his activist role in the Stonyfield family,” says Esteve Torrens, Stonyfield President and CE-Yo. “Gary brings a spirit of activism and optimism that we can create a healthy world for our families today and generations to come, and he’s already harnessed that spirit for the Make Earth Cool Again campaign. Gary has long been a believer that business can be a force for change, and we look forward to having him help lead us on the journey ahead.”

Alpine Valley Bakery: Nutrition You Can Trust, Taste You Will Love

alpinevalley editphoto1At Alpine Valley Bakery, the secret to quality is to keep it simple: only use the best organic ingredients to make healthy and delicious products. The company stands by its promise to never use artificial flavors, sweeteners, colors or preservatives. Its products are full of whole grains, are USDA organic and Non-GMO Project Verified. Made using only clean and simple ingredients, Alpine Valley Bakery products will deliver not only nutrition, but the delicious taste and soft texture your whole family will love.

Alpine Valley Bakery makes a full line of organic sliced breads, ranging from smooth and simply delicious Country White, sweet soft Raisin Cinna-Wheat, to grainy and crunchy Multi Grain with Omega-3 (its No. 1 seller), and even organic Hawaiian rolls. Even better: the company’s sliced breads are full of whole grains, omega-3s, and have less than 100 calories per slice.
In 1995, Alpine Valley opened its first bakery in Mesa, Arizona and soon captured a growing local market and loyal customers. Popularity grew and one year later, its products were being sold in grocery stores. Since that time, Alpine Valley has grown into a nationally distributed brand, sold in Costco, Sam’s Club, Kroger, Sprouts and many other stores throughout the country, and is a leading brand of high quality organic bakery products.

Litehouse Debuts Zesty Organic Lemon Herb Vinaigrette

LitehouseLitehouse Inc., a 100 percent employee-owned company and the number-one Refrigerated Salad Dressing (RSD) brand in the U.S. and Canada, is adding a new member to its organic family: Litehouse Organic Lemon Herb Vinaigrette. Big on flavor, yet light on calories, the new vinaigrette is bursting with the crisp, bright taste of lemon and delicious hints of herbs, to add zest to salads or recipes with less than 50 calories per 2-tablespoon serving.

According to Technomic, consumer demand for the tart taste and flavor of lemon continues to grow, as does the overall organic RSD segment at a rate of 49 percent. To meet these demands, Litehouse developed its light and refreshing Organic Lemon Herb Vinaigrette, which was recently declared the best-tasting lemon dressing by consumers during a blind sensory test against competing brands. Litehouse Organic Lemon Herb Vinaigrette joins the best-selling Organic line, the only triple certified dressings with USDA organic, certified gluten free, and Non-GMO Project Verified certifications on the market.

“Consumers love our organic dressings and we continue to expand the line by delivering new and delicious flavors that make every dish exceptional,” said Brooke Gansemer, Litehouse Assistant Brand Manager. “Pair this dairy-free dressing on a dark green salad, drizzled over grilled vegetables, or as a chicken marinade – the options are endless!”

Litehouse Organic Lemon Herb Vinaigrette joins six other delicious Litehouse Organic flavors: Organic Balsamic, Organic Ranch, Organic Caesar, Organic Raspberry Lime, Organic Rosemary Balsamic and Organic Ginger with Honey.

The new Organic Lemon Herb Vinaigrette can be found in the produce department next to the rest of Litehouse’s refrigerated dressing line and will be available in December for a suggested retail price of $5.99.

 

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