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Holiday Shipper Displays Showcased by Tortuga Rum Cake Company

Designed especially for holiday sales, the Tortuga Rum Cake Company introduced a festive, seasonal version of its popular rum cake shipper displays at the 2013 Summer Fancy Food Show. Maximizing space and boosting retail sales, these free standing, sturdy cardboard floor displays hold either 60 4-ounce or 30 16-ounce original golden rum cakes or assorted flavors. Floor displays for Tortuga’s latest products, 100 percent Jamaica Blue Mountain Coffee and award-winning Chocolate Rum Turtles with Sea Salt, each holding 36 units, will be available for fourth quarter shipments.

“Because our rum cakes are so popular at Christmas time, our retailers asked for a holiday version of our shipper displays,” says Monique Hamaty-Simmonds, Chief Marketing Officer for Tortuga. “The success of our rum cake shippers encouraged us to create similar displays for our 100 percent Jamaica Blue Mountain Coffee and Tortuga Chocolate Rum Turtles with Sea Salt.”
Tortuga rum cakes are baked in the Cayman Islands, Barbados and Jamaica from a generations-old island family secret recipe. Each cake is hand-glazed with Tortuga Gold Rum and vacuum sealed to lock in the delicious freshness. The cakes are available in three sizes, 33-ounce, 16-ounce and 4-ounce, and in eight tropical flavors. Other products the company offers include hot and savory Caribbean sauces, gourmet coffees, chocolate rum treats and more.
Understanding the adage, “When they try it, they will buy it,” Tortuga reaches out to the thousands of tourists that visit its shops in the Caribbean with free samples of its products. As such, the company also offers sheet cakes to help retailers facilitate their own sampling programs. Point of purchase materials and colorful yellow and red eco-friendly cloth totes are also available.
For more information, contact Tortuga Rum Cake Company by phone at 305.378.6668 or 877.486.7884. Contact the company by email at sales@tortugaimports.com. Visit the company online at www.tortugarumcakes.com.