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e-News
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Online sites reel in more holiday sales |
01.06.2006
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ROCHESTER, N.Y.--Online holiday sales topped $30.1 billion for thein 2005, a 30 percent increase over the 2004 season, according to the fifth annual holiday espending report by Harris Interactive, here, as well as Goldman Sachs and Nielsen/NetRatings.
Each year holiday shoppers are spending more and more online. 2004 holiday season sales rang in at $23.2 billion, excluding travel, according to the report released Dec. 29. About 8,600 shoppers in the United States were surveyed.
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Online spending made up 27 percent of total spending during the holidays, up from 16 percent four years ago.
Brick-and-mortar shops attracted 68 percent of holiday spending this year, down from 72 percent last year, the report stated.
The most popular category was clothing, with $5 billion in sales. Other top categories includded computers, consumer electronics, games, books, music and DVDs and gift cards.
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