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Low-Carb Tortillas Make Their Debut

La Tortilla Factory, the family-owned brand that originated the low-carb tortilla category, is introducing its first Low-Carb Flour Tortilla. The new product is high in fiber, low-fat, and contains zero trans fats.

La Tortilla Factory low Carb Flour FRONTThese new Low-Carb Flour Tortillas are made with unbleached wheat flour, cellulose fiber and expeller pressed canola oil, so they are not only soft and delicious, but contain only 70 calories per serving and offer 5g of protein and 36% of the recommended daily value of fiber. And because La Tortilla Factory does not use any hydrogenated oils, artificial sweeteners or aluminum baking powder in any of its products, the new low-carb flour tortillas are cholesterol-free and trans fat-free.

Ideal for those following a low-carb diet or seeking lower glycemic index foods (such as diabetics), La Tortilla Factory’s line of low-carb, high fiber tortillas are delicious and convenient. They’re available in four nutritious varieties: original whole wheat, large-size whole wheat, garlic & herb, and now traditional flour.

“We’re dedicated to providing our customers with great new products and our Low-Carb Flour Tortillas have both the flavor and nutrition our customers want and expect,” said Sam Tamayo, CEO of the third-generation, family-owned company. “La Tortilla Factory created the entire low-carb tortilla category, and we feel like this variety will complement our current one very nicely.”

The debut of Low-Carb Flour tortillas coincides with the unveiling of new redesigned packaging for the entire La Tortilla Factory low-carb product line. The new package has a better organized nutrition label and enables consumers to see more of the tortilla for increased appetite appeal.

La Tortilla Factory’s line of low-carb tortillas is available at independent grocers and supermarkets nationwide. The suggested retail price is $4.59 for a bag of eight tortillas.

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