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Nut-Free Snack Brand Raises Awareness with Pinterest Contest

Skeeter contestSkeeter Snacks,which offers high-quality, indulgent snacks that are 100 percent safe for those with tree nut and peanut allergies (TPA), is launching its inaugural No Nuts About It. Pin It To Win It contest on Pinterest. This nationwide contest will take place from October 7 through December 16, and asks participants to vote for their favorite Skeeter Snacks tips and products on Pinterest for a weekly chance of winning Skeeter Snacks prize packs. Skeeter Snacks is hosting this contest to raise awareness about living with nut allergies, as well as healthy eating habits, creative snack ideas and reward consumers with and without nut allergies.

To participate in the contest, consumers are urged to follow Skeeter Snacks’ No Nuts About It board on Pinterest and interact regularly. The board will be updated daily with product images, healthy snacking tips and nut-free kids activities. All pins will reflect Skeeter Snacks and health tips for celebrating the holidays safely with a nut allergy.

Participants are asked to share the board with their followers daily during the three-month campaign. Points will be awarded for following, re-pinning, liking and commenting on Skeeter Snacks’ pins within the No Nuts About It board. To earn an additional five points, participants can tweet @SkeeterSnacks, tag @SkeeterSnacks on Instagram and post on Skeeter Snacks’ Facebook using an @ mention to say at what retailers they found their Skeeter Snacks, along with hashtag #NoNutsAboutIt.

This Pin It To Win It campaign is a great opportunity for us to interact with our consumers across the country,” says Laurie Witt, Director of Marketing of Skeeter Snacks. “We love sharing our love for Skeeter and helping draw attention to the rising issue of food allergies, especially tree nut and peanut allergies. Our snacks are a delicious treat for everyone with nut allergies, but also for people without nut allergies.”

Skeeter Snacks was founded by two fathers of children with TPAs as a solution to the lack of suitable snack options on store shelves. As the number of kids directly affected has more than tripled over the past 15 years, Skeeter Snacks’ product line of Chocolate Chip Minis, Cinnamon Grahams, Chocolate Chunk cookies, Chocolate Cubed cookies, Golden Oatmeal cookies and Skeeter Doodle cookies offer a treat for both TPA and allergy-free kids to enjoy. Skeeter Snacks targets consumers as well as schools and institutions that recognize the importance of creating nut-free zones. A brand that strives to be a steadfast resource for TPA families, Skeeter Snacks can be found in Toys “R” Us, Wal-Mart and CVS Pharmacies.

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