Get Adobe Flash player

‘Wienermobile of Love’ Awaits Wedding Couples in Las Vegas

Oscar Mayer, the brand known for uniting millions over a love of meat, announced the opportunity for soon-to-be-newlyweds to exchange vows in hot-dog bliss. Designed to subvert the seriousness of stressful wedding planning and highlight the joy weddings should bring, fans across the country may sign up to wed at the first “Wienermobile of Love,” a limited-time chapel conveniently located in the elopement mecca of the country: Las Vegas, baby!

Weddings are often described as the happiest day of couples’ lives, but getting to that point is not always a cakewalk. Between rising costs, large guest lists and oh-so-many opinions, 72 percent of couples report feeling stressed about planning the big day, according to the Zola Wedding Planning 2022 Survey.

Oscar Mayer is bringing some much-needed relief by providing couples the chance to trade in the hoopla of a traditional wedding in favor of something stress-free and fun: an elopement to the Wienermobile outside the iconic Little White Wedding Chapel in Las Vegas. The weddings will take place on April 15 and 16, where lucky couples w’ill be treated to a unique all-expenses-paid ceremony and wed by Oscar Mayer’s beloved Hotdoggers!

“From proposals and surprise meat-ups down the aisle to playing matchmaker to some of our own Hotdoggers, the Oscar Mayer Wienermobile has held a special place in fans’ hearts – so much so, we receive thousands of requests each and every year to be part of couples’ big days,” said Ed Roland, senior manager brand communications for Oscar Mayer at The Kraft Heinz Company. “Now, as more people seek stress-free ceremonies with their partners, our Hotdoggers are thrilled to reignite the joy of this special day and give them a once-in-a-lifetime experience: a wedding through a pair of meat-colored glasses.”

Oscar Mayer has a legacy of sparking smiles and bringing levity to the everyday, particularly when things have gotten too serious. From the famed “Oh I Wish” jingle to the iconic bologna face mask, it’s been love at first bite for generations of Americans. The “Wienermobile of Love” is a natural extension of Oscar Mayer’s iconic brand platform, “Keep It Oscar,” focused on saving people from taking things too seriously, freeing people up to enjoy themselves with seriously delicious meats. From a live wiener whistle quartet to a wonderfully odd wiener cake, the 27-foot hot dog on wheels and its Hotdoggers will be dressed to impress, serving up a unique, joyful wedding experience only Oscar Mayer can.

Hot dog lovers across the nation may sign up on OscarMayer.com, available on a first come first serve basis. Bring your marriage license and appetite – Hotdoggers will “meat” you down the aisle.

For news of interest to the food and beverage industry, subscribe to Gourmet News.

Fitzgerald Steps Down as U.S. Farmers & Ranchers in Action CEO

U.S. Farmers & Ranchers in Action has announced the organization and CEO Erin Fitzgerald have agreed to an amicable parting of ways to pursue new opportunities.

“The USFRA Board of Directors appreciates the contributions Erin made to USFRA during her nearly 5-year tenure as CEO,” said USFRA Board Chair Marilyn Hershey, Dairy Management Inc. chair. Comprised of 30+ organizations representing more than 700,000 farmers and ranchers across the country, as well as leading brands from the agritech and finance value chain, who are working to cultivate a shared vision for the future of U.S. sustainable food systems and a belief that bold action is needed.

USFRA drives a broad range of projects that advance meaningful action and results in the co-creation of solutions for sustainable food production, climate change, and economic sustainability. USFRA is serving as the secretariat for a Decade of Ag, a shared vision for the food and agriculture sector endorsed by more than 160 leaders and organizations.

For more news of interest to the food and beverage industry, subscribe to Gourmet News.

Crave Brothers Farmstead Cheese’s Chocolate Mascarpone Wins Best in Class

Crave Brothers Farmstead Cheese’s Chocolate Mascarpone took home Best in Class accolades in the Flavored Soft Cheese category at the 2023 United States Cheese Championships, with Fresh Mozzarella placing in the Top 3 of the Fresh Mozzarella category.

This year’s contest saw 2,249 entries from 197 producers representing 35 states.

Crave Brothers Farmstead Cheese’s Top 5 accolades by class and place are:

  • Open Class, Flavored Soft Cheeses: Chocolate Mascarpone (first); Marinated Fresh Mozzarella (fourth)
  • Fresh Mozzarella: Fresh Mozzarella (second, third)

“It’s an honor to see our products recognized on a national stage,” said George Crave, founder of Crave Brothers Farmstead Cheese. “We’re proud of our award-winning legacy that spans each of our handcrafted products.”

First-place Chocolate Mascarpone is the perfect way to add an elegant touch to everyday recipes, including desserts, charcuterie boards and fruit trays. Find recipes using the award-winning product on the Crave Brothers Farmstead Cheese website and purchase their award-winning cheese today.

The U.S. Cheese Championship has been held biennially since 1981. 2023 marks the 21st edition of the contest, hosted in Green Bay, Wis., by the Wisconsin Cheese Maker’s Association. The contest is open to cheesemakers across the nation and is evaluated by a panel of skilled technical judges. Cheeses are scored by flavor, body and texture, salt, color, finish, packaging and more.

The Crave family farms 2,500 acres of productive land in south-central Wisconsin, growing soybeans, corn and alfalfa to use as nutritious feed for their Holstein cows. From the biodigester to water recovery and recycling, sustainability is top-of-mind on the farm and cheese factory. The Crave Brothers Farm LLC and Crave Brothers Farmstead Cheese LLC use 100 percent green power and are carbon-negative businesses.

Crave Brothers Farmstead Cheese produces food service and retail sizes of Fresh Mozzarella, Mascarpone, Part-skim Mozzarella, Oaxaca, Farmer’s Rope String Cheese and Fresh Cheddar Cheese Curds.

Crave Brothers will be exhibiting at the 2023 Summer Fancy Food Show at the Dairy Farmers of Wisconsin – Wisconsin Cheese Pavilion . For more information, contact Roseanne Crave, sales & marketing manager at roseanne@cravecheese.com or visit cravecheese.com.

For more news of interest to the specialty food industry, subscribe to Gourmet News.