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Reshaping the Apple Industry

The 25th Trade Show for Alpine Agriculture (Agrialp) kicks off with something truly special. As a little preview of next year’s leading trade show for the apple industry, the Fiera Bolzano exhibition center is offering the second Interpoma Innovation Camp together with IDM Südtirol Alto Adige. The event will be held November 23, 2017.

The aim of the Innovation Camp is to adapt and integrate startups’ ideas and projects in the best possible way to the territory, with a view to further development. Young entrepreneurs that already have their own products or services on the market will introduce themselves over the course of just one day.

InterpomaInnovationCamp_2016_01After getting to know one another and a general welcome, eight participants first present themselves to the group. Then there are two workshop sessions to elaborate and further develop their own ideas with experts and mentors, followed by a lunch break. In the late afternoon, the startups present their elaborated projects in front of invited representatives of the apple and farming industries. The jury announces the winner and the day ends with an informal get-together.

The main prize is a stand at the upcoming Interpoma on November 15-17, 2018, worth €2,500. This is a unique opportunity to meet around 450 exhibitors and 20,000 visitors from over 70 countries, a sure way to give the new business idea a decisive boost. The winners also have the chance to present themselves in front of the assembled international press at the presentation of Interpoma during Fruit Logistica, held in Berlin on February 7, 2018.

Applications for the Interpoma Innovation Camp are open until Friday, October 13 on the event’s website. Any young entrepreneur who developed an innovative solution, product or service in the field of apple cultivation, marketing, logistics or processing can apply.

The Interpoma Innovation Camp is a unique opportunity for all those who want to take on the challenges in the apple sector.

To find out more about the Interpoma Innovation Camp, visit www.startup-village.org/interpoma/2017 or http://www.fierabolzano.it/interpoma/en/

Fabrique Délices Refreshes Branding, Visual Identity

Fabrique Délices just redesigned its website; the new design gives a fresh look that better reflects the high quality of the company’s products. “We wanted to create a style that accurately reflects the artisanal side of our products with a twist of modernity,” said Sébastien Espinasse, Vice President of Sales and Marketing.

The company is currently redesigning the packaging for its entire line of products: pâtés, rillettes and mousses, truffle butters, dry and cured meat, specialty meats and all-natural sausages.

fabriquedelices editphoto1The new modern design features a bright color palette that catches the eye. Each label is printed with vivid colors and with the product name written on a chalkboard. This emphasizes the authentic and traditional aspect of the products.
This combination creates just the right style for Fabrique Délices charcuterie. With this new change, the products immediately stand out on grocery store shelves.
Charcuterie products have, undoubtedly, trended over the last few years – however, pâtés, rillettes and mousses are still unfamiliar to the American diet. In order to demonstrate how to enjoy these specialties, Fabrique Délices sleeves provide easy-to-understand instructions: within the sleeve, drawings detail how to build a charcuterie board, how to unmold pâtés, how to store the products and more.
“We want to be sure to provide the tastiest experience for our customers,” said Sebastien. The new look has now shipped to retailers nationwide and has received great feedback from customers.

Traditional and Artisanal Charcuterie since 1985

Fabrique Délices is based in Hayward, California, and has been preparing time-honored classics along with innovative products for more than 30 years.

With dedicated attention to consistent quality, Fabrique Délices has created an offering of more than 100 traditional French delicacies, including all-natural pâtés and mousses, duck breast, duck rillettes, boudins, sausages, truffle butters, cornichons and many more.

Fabrique Délices charcuterie is made in the USA with authentic French recipes using simple and high-quality ingredients to provide the best products.

Products are available nationwide in local specialty food stores such as Wholefoods Market, Mollie Stone’s, Andronico’s Market, Draeger’s Market, Lunardi’s Market, Mill Valley Market, Woodland Market, Schaub’s Meat, Sunshine Foods, Bev’ Mo Walnut Creek, Gourmet Corner, Gourmet & More, Dean & Deluca, as well as local Bay Area Farmer’s Markets in Palo Alto, San Mateo, Sunnyvale, Mountain View and Campbell.

For more information, email info@fabriquedelices.com or call 510.441.9500.

Kroger Announces Plan to Feed More and End Food Waste in its Stores

The Kroger Co. has announced a new, national effort aimed at ending hunger in the communities Kroger calls home and eliminating waste across the company by 2025. “No family in a community we serve should ever go hungry, and no food in a store we operate should ever go to waste,” said Rodney McMullen, Kroger’s Chairman and CEO.

Across the United States, 42 million Americans struggle with hunger. At the same time, an estimated 72 billion pounds of food ends up in a landfill every year.

“More than 40 percent of the food produced in the U.S. each year goes unconsumed, while one in eight people struggle with hunger. That just doesn’t make sense,” McMullen said. “As America’s grocer and one of the largest retailers in the world, we are committing to doing something about it.”

Kroger’s  Zero Hunger | Zero Waste plan includes commitments to establish a $10 million fund within The Kroger Co. Foundation to address hunger, food waste and the relationship between the two and to accelerate food donations to provide 3 billion meals by 2025 to feed people in the places where Kroger operates. In partnership with its customers, associates and other partners, Kroger has donated one billion meals via combined food and funds donations since 2013.

Kroger also plans to achieve all of its Zero Waste 2020 goals that are part of its sustainability plan that’s outlined in the company’s annual sustainability report and to eliminate food waste in all of its stores by 2025 through prevention, donation and diversion efforts in all stores and across Kroger.

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