As published in the March issue of Gourmet News.
California-based craft meat producer The Baconer, which was featured in a front cover story in February’s Gourmet News, is off to a good start this year with a new partnership, new award and new way to invest in its growth.
The Baconer, based in Emeryville, has announced a partnership with Eataly, the immersive Italian marketplace. Eataly shoppers can discover The Baconer craft meat products including the 2022 award-winning XXL Bacon Steaks, Smoked Lardons, Small Batch Bacon Strips and Ground Bacon.
The Baconer’s lineup of craft meat products is available in the meat department next to the butcher counter in Eataly stores including Eataly Boston, Eataly Chicago, Eataly Dallas, Eataly L.A., Eataly NYC Flatiron and Eataly NYC Downtown.
“In identifying a partner for The Baconer’s next phase of growth, it was important to find a leading food marketplace with a shared passion for inspiring people with the most authentic, high-quality and hand-crafted products,” said Camilo Velasquez, CEO and co-founder. “Eataly is a gastronomic wonderland. Their value proposition to bring the best regional food products to consumers aligns with our vision, and propels us forward as we continue to disrupt the bacon category.”
The Baconer is a leading craft producer focused on redefining how Americans think about, prepare, cook with and enjoy responsibly sourced, premium quality bacon and related products.
Eataly operates quality Italian markets in 11 countries around the world. Eataly is well regarded for its authentically prepared Italian foods and its use of high-quality Italian and local ingredients. Eataly locations offer an expansive marketplace, restaurant and even cooking school – the combination of which makes for an experience not found anywhere else.
“When shoppers come to Eataly – they know to expect high-quality ingredients, which is why partnering with Baconer was a perfect fit,” said Pete Molinari, Eataly’s head of meat and seafood. “They craft artisanal bacon products that are not only delicious, but crafted with care, by people who share our passion for eating better and living better.”
Perhaps Eataly shoppers will enjoy The Baconer’s XXL Smoky Paprika Bacon Steaks as much as Good Food Award judges did.
The steaks won in the charcuterie category at the 12th Annual Good Food Awards.
Crafted from responsibly sourced pork and cut ½-inch thick, the XXL Bacon Steaks bring serious flavor served on burgers, cozied up with eggs or straight up as the main event.
And perhaps bacon lovers will love all the products enough to invest in the company. Shares of The Baconer will be sold through the crowdfunding online investment site www.startengine.com.
Keep reading Gourmet News for updates on The Baconer and many other specialty food companies. Subscribe online at www.gourmetnews.com.