Stonyfield Organic Launches Get Out the Vote Campaign at Natural Products Expo West
Stonyfield, a company which grew from humble beginnings as a small organic farming school in New Hampshire 35 years ago is celebrating the return of co-founder Gary Hirshberg in the newly-created role of Chief Organic Optimist. In his new role, Hirshberg will help accelerate Stonyfield’s long-standing mission of healthy people and a healthy planet through new products, partnerships, and initiatives that embody Stonyfield’s, and Hirshberg’s, innate activist spirit.
“Although we’ve never stopped working for healthy people and a healthy planet, everyone at Stonyfield agrees that the planet needs stronger voices now more than ever,” explained Hirshberg. “Of course, just the daily act of supporting over 1,400 organic family farmers stewarding millions of chemical-free acres and helping tens of millions to enjoy delicious organic foods is meaningful, but in today’s policy and political landscape, all of that is not enough. It doesn’t matter to our children how much organic yogurt we produce, if their air, soil and water are seeing increased chemical contamination, and climate change is causing massive damage to our communities and to agriculture.
Hirshberg is officially re-engaged at Stonyfield’s New Hampshire headquarters working closely with the team to further energize the company’s longstanding mission in big and bold ways. In coming months, the company will be announcing several initiatives to empower consumers to help protect the planet and the next generation of its inhabitants, including an ambitious public awareness campaign, Make Earth Cool Again, launched at Natural Products Expo West.
The issue is buy tadalafil from india so common and effects 50% of the world’s most mystifying achievements. The orchitis can bring pain or other uncomfortable feelings to men, so the sex can be affected by male pattern hair loss, if viagra italy you’re enduring shedding of hair during washing or cleaning, with small development. Nowadays such online pharmacies are preferred by why not try this out cheap cialis many people because of its positive results. It takes cialis fast delivery 3-4 weeks after starting the activity of the medicine. At Expo West, Stonyfield armed attendees with tools and resources to get out the vote for this year’s midterm elections, with the goal of encouraging consumers to vote for candidates who will help protect the environment. Expo attendees were encouraged to visit one of five onsite Stonyfield “voting” booths, where they could select a postage paid postcard to mail to friends and family across the country that will connect them to online educational resources about the environmental issues at stake – and where the candidates stand on them — this November. Stonyfield will also be encouraging attendees to pledge onsite to vote for candidates who will protect the environment and challenge recent Environmental Protection Agency decisions such as the announcement in late February that the Trump administration is dissolving the National Center for Environmental Research, which tests the effects of chemicals exposure on people, to roll its functions into a consolidated Office of Resource Management.
“I’m incredibly optimistic that Stonyfield can help lead the way in protecting more of our air, water and topsoils as well as animals and people from toxic persistent pesticides, herbicides, and other chemical inputs as well as climate changes that harm our children and the planet,” said Hirshberg. “The upcoming midterm elections are the best possible place for us to start making an immediate impact.”
“We’re thrilled to have Gary back to his activist role in the Stonyfield family,” says Esteve Torrens, Stonyfield President and CE-Yo. “Gary brings a spirit of activism and optimism that we can create a healthy world for our families today and generations to come, and he’s already harnessed that spirit for the Make Earth Cool Again campaign. Gary has long been a believer that business can be a force for change, and we look forward to having him help lead us on the journey ahead.”
Northern Wind Introduces Re-branded Captain’s Call Scallop Product Line at Seafood Expo
Northern Wind®, which is a direct off-loader, processor and distributor of fresh and frozen scallops, unveiled its new re-branding of its iconic Captain’s Call product line at Seafood Expo North America. The new identity includes a new brand logo, 1-pound retail bag, 5-pound foodservice bag, 5-pound foodservice box and an 8-pound fresh container. The re-branding also includes new product sell sheets and shipping boxes.
Captain’s Call Scallops signify the most prized item, the best of the fisherman’s catch. The new logo signifies that and is proudly displayed front and center in the re-designing of the packaging for both the retail and foodservice product lines. “We wanted our new Captain’s Call brand identity to reflect our leadership position within the industry and our commitment to be the very best at what we do for our customers,” said George Kouri, CEO of Northern Wind.
Founded in 1987, and headquartered on the historic New Bedford, Massachusetts waterfront, Northern Wind’s state-of-the-art facility is certified by the U.S. Department of Commerce Seafood Inspection Program for packing of USDC Grade A Fresh and Frozen Scallops. Northern Wind was the first in the nation to receive Fair Trade™ Certification and during the 2017-18 fishing season purchased over 1 million pounds of Fair Trade scallops. In addition, Northern Wind’s start-of-the-art processing facility is BRC and MSC certified.
Northern Wind offers a variety of different graded scallops under the Five Star Premium, Mariner’s Choice and Sea Spray brands. Northern Wind has seen explosive growth during the past three years, increasing their market share among leading chain restaurants and through the mainstream supermarket channel.
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As a direct off-loader of scallops, Northern Wind never compromises on the quality and safety of its scallops. Northern Wind’s state-of-the-art facility is the most advanced in the industry and was designed to meet today’s manufacturing regulatory demands, quality control and product traceability to ensure years of future growth.
“The past three years has been an exciting time for Northern Wind. Our customers now realize that they can capitalize on the scope and depth of our capabilities, which in turn has increased the demand for our products. This has directly led us to make new hires, implement our new branding and position us for future growth,” added Ken Melanson, Founder and Chairman of Northern Wind.
For 30 years, Northern Wind has earned its reputation for providing its customers with only the freshest all natural, wild caught and fleet harvested scallops from the icy pure waters of the North Atlantic. Northern Wind is a member of the American Scallop Association and provides its customers with the freshest seafood products that have been responsibly harvested using sustainable and environmentally friendly practices.
White Coffee Pours on Innovation, Customer Service
By Lorrie Baumann
Tremendous competition in the coffee space means that the retailer most likely to succeed is nimble, aware of the trends moving the market and partnered with a purveyor who possesses those same attributes along with an appetite for innovation, says Jonathan White of White Coffee.
He’s a third-generation member of the family that started White Coffee in 1939, when David White started selling coffee to foodservice companies. His mother, Carole, is the company’s current President and the woman who makes it the woman-owned company it is today.
Jonathan White is the company’s Executive Vice President, to the extent that titles ever actually mean very much in a company that’s as much family as business. “It’s important for retailers to seek out a coffee solution provider that’s nimble and creative enough to meet the demands of consumers,” he said.
White Coffee is meeting that standard with proprietary packages and products such as its trademarked Bio-Cup™, the environmentally friendly way to enjoy one cup of coffee convenience. The BioCup is both compostable and biodegradable, with 90 percent degradation after six months. Combined with White Coffee’s best coffees, BioCup provides superior quality in an environmentally friendly, convenient platform. White Coffee’s facilities are rated at SQF Level 3, assuring customers that they can assure their customers that White Coffee delivers both quality and safety of the highest order, White said.
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White’s Coffee serves a broad range of retail channels, including mass market stores, club stores and specialty shops, providing insights and best practices from all of those channels to each customer and offering customers a wide range of resources to help sell – including training for sales staff in the field and meeting with department managers for tastings and demonstrations. “Our job is to make it easy for them to sell a lot of coffee,” White said.
Along with those advantages, White Coffee also offers great customization and flexibility, so that the company’s customers can enjoy the opportunity to modify White Coffee products – even those produced under license from another brand – into a product that’s unique. K-cup boxes can range from 10 to 100 pieces and Nespresso-compatible capsules are also available. Coffee bags can range from 1.5 ounces to 3 pounds, and any of those packages can incorporate the licensed brand names to create the product that’s the perfect blend of customization, convenience, quality and flavor to distinguish a retailer’s product assortment from that of competitors, even within the mass market.
At the same time, White Coffee has been a pioneer in specialty coffee for 40 years, selling single-origin premium coffee brands since long before third-wave coffee shops made those trendy. White Coffee’s Ethiopia Yargacheffe, for instance, represents the finest Ethiopian coffee. Sourced from the mountains of southeastern Ethiopia, it possesses unique sweetness and fruitiness with floral flavors and winey characteristics with a light, smooth body. White Coffee’s Brazil Bourbon Santos, one of the finest coffees grown in Brazil, comes from the Bourbon variety of coffee tree and has a sweet flavor with medium acidity and strong aroma. There’s even a certified organic choice from White Coffee: its Organic Rainforest Blend.
In addition to its range of coffee varieties and blends, White Coffee has added multiple packaging lines to its range within the past couple of years, including hot chocolate products offered in K-cups, tins and single-serving envelopes. “We love the coffee business,” White said. “We know it’s one of the first things people count on every morning, and one of the things they end their day with. Coffee is a vehicle for friends and family to be together, and we want to contribute a great product for them.”
