Pederson’s Natural Farms, Bacon Club NFT to Issue Limited Edition Collectible Bacon
Pederson’s Natural Farms and Bacon Club NFT will produce and distribute limited edition collectible bacon to all Bacon Club NFT holders.
The partnership bridges the gap between the digital realm of NFTs (blockchain based digital collectibles) and real world bacon. The integration of blockchain based technology from Bacon Club NFT and the high quality of Pederson’s natural bacon brings a new class of club to bacon fans.
The collectible bacon partnership with Pederson’s also helps solidify Bacon Club’s marriage between physical products and digital NFTs, making for an exciting future. This also helps fulfill the first part of Bacon Club NFT’s roadmap and provides Pederson’s an entry into the world of Web 3.0.
“Pederson’s has always strived to keep ahead of the meat industry and we think joining up with an NFT project is the perfect definition of that,” said Neil Dudley, vice president of Pederson’s Natural Farms.
“In order for NFTs to become more mainstream, projects should consider a symbiose of physical and digital goods, which is exactly why our new strategic partnership with Pederson’s is so fundamental and delicious,” said Richie McCord, founder of Bacon Club NFT.
Headquartered in Hamilton, Texas, Pederson’s Natural Farms has been committed to ethically sourcing and producing the highest quality fresh and smoked natural meat products since 1992. Today, with products sold in stores globally, the company strives to continue to keep its finger on the pulse of the ever-changing trends in the industry.
Pederson’s Natural Farms is known for being one of the first to market with an entire line of no sugar added, Whole30 and Paleo approved pork products. Pederson’s Natural Farms produces bacon, sausage, ham and fresh pork. In 2020, the company produced 19.6 million pounds of pork protein distributed throughout the United States, Mexico and Canada.
Bacon Club is the only NFT project for fans of crypto and bacon. The mission is to deliver a club where the membership is secured by holding a Bacon Club NFT. The benefits of membership include limited edition bacon drops, a chance to win a lifetime supply of bacon, access to Bacon Bash Texas, with additional perks to be revealed at a later date.
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Neat Food Expands Team Before Expansion, Product Launches
Neat Food Co. – one of the world’s fastest growing alternative-protein food groups backed by Formula 1 Champion Lewis Hamilton, a key investor who helped found the company in 2019 – announced multiple senior hires as it builds critical mass in key roles as part of its international expansion plans, starting in the key U.S. market.
- Neat Food Co. has bolstered its Advisory Board with two appointments: Jeffrey S. Fried, former Chairman of Sweetgreen, who has a wealth of experience nurturing high growth companies; and Henrik Fjordbak, former COO at Joe & The Juice, who is an expert in equity funds, specializing in F&B and lifestyle companies
- At the helm of NEAT’s expansion into the U.S. market is newly appointed Vincent Herbert, the former CEO of Le Pain Quotidien, who joins the brand as chief executive of Neat Burger USA and will oversee all aspects of the group’s rapid site expansion strategy in the United States including the development of products at Neat Burger’s innovation center in New York and CPG distribution into the retail arena
- The group is expanding its food technology division with the establishment of new innovation centers, and implementation of its cutting edge texturized protein innovation
- NEAT plans to roll out its award-winning burger patty and a range of other proprietary products – including improved versions of its plant-based chicken patty, hot dog, nuggets and shakes – by the end of the year
- Neat Food Co plans to expand to 1,000 corporately owned, franchise and dark kitchens by 2030
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DJ Khaled’s Another Wing Drops Plant-Based LikeWings
DJ Khaled’s Another Wing unveiled LikeWings, plant-based additions to its U.S. menu in partnership with LikeMeat, a LIVEKINDLY Collective brand. The collaboration marks LikeMeat’s first ghost kitchen partnership. LikeWings are available for order through the Another Wing storefront on UberEats, DoorDash, GrubHub and Postmates in the United States.
LikeWings come smothered in Another Wing’s signature flavors including: You Loyal! Lemon Pepper, Honey! Honey! Hot Honey Sriracha and They Don’t Want You To Win TRUFFALO. To celebrate the launch, Another Wing will co-host a pop-up wing dispensary, aptly named Another Wing Dispensary, in partnership with the Flowery in Miami’s Wynwood neighborhood on April 20 between 3 p.m. and 9 p.m.
“This LikeWings collaboration is an incredible opportunity for people who don’t eat meat to enjoy the incredible flavors of Another Wing. This collab combines the flavors of Another Wing with the plant power of LikeMeat,” said DJ Khaled. “Let’s win more with LikeWings.”
“We’re flying high with this new partnership and are beyond excited for Another Wings’ fans to try these awesome LikeWings the next time the munchies strike,” says Michelle Collette, head of foodservice for LikeMeat. “This is LikeMeat’s first flight into the ghost kitchen world, and we’re in it to wing it.”
Described as “the world’s most ambitious restaurant launch,” Another Wing debuted in November across over 150 locations and three continents at the same time on the REEF Kitchens platform. The concept has since expanded to Asia.
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