Bitchin’ Sauce Launches Single-Serve Chipotle Packaging
Bitchin’ Sauce, the award-winning almond dip brand, is excited to introduce new single-serve Chipotle Bitchin’ Sauce. At 1.75 ounces, they are perfectly sized for on-the-go convenience, making them ideal for dipping, spreading, and smothering everything from sandwiches and wraps to chips and veggies. Packed with bold, smoky flavor, they offer a quick and easy way to elevate any food.
Chipotle Bitchin’ Sauce offers classic Southwest heat with bold, smokey spices, made from chipotle peppers and raw California almonds. Gluten-free, dairy-free, and free from artificial ingredients, this dip is rich in umami, low-carb, Kosher, and Project Non-GMO certified. Perfect for a range of dietary preferences, it empowers customers to elevate their meals with flavor, nutrition, and convenience.
“Our goal is to create sauces that are not only packed with bold flavor but also with real, high-quality ingredients that anyone can enjoy,” says Starr Edwards, Founder and CEO of Bitchin’ Sauce. “The convenient single-serve packaging is the perfect size for people on the go, making it easier than ever to enjoy the sauce they love – anytime, anywhere.”
As demand for plant-based and healthier options continues to grow, Bitchin’ Sauce is committed to crafting almond-based dips made from high-quality ingredients, free from gums and emulsifiers. New single-serve Chipotle Bitchin’ Sauce aims to provide consumers with nutritious, flavorful choices that align with their lifestyles.
Single-serve Chipotle Bitchin’ Sauce is now available in restaurants, food service operators, and retailers, such as Starbucks, Meta’s Canteen, and UNFI, making it easy to enjoy bold, nutritious flavors wherever you are. It offers tasty, healthy options for vegan, gluten-free, and dairy-free eaters, or anyone seeking flavorful, nutritious choices anytime.
Founded 14 years ago at a lone farmers market stand, Bitchin’ Sauce pioneered the nut-based dip movement, creating a whole new category of almond spreads. The brand takes pride in using only high-quality ingredients, ensuring that every flavor is gluten-free, vegan, Project Non-GMO certified, and totally Bitchin’. This commitment meets the growing demand for better-for-you options, appealing to everyone seeking delicious ways to dip, spread, and smother. Their award-winning dips are available in over 17,000 stores worldwide such as Costco, Sprouts, Target, Walmart, Whole Foods Market, and more. Try their creamy dips on your favorite savory foods — from fish tacos to Bitchin’ Burgers! Sold in the refrigerated dip section.
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Anheuser-Busch, 1st Phorm Team to Make Energy Drinks
Anheuser-Busch and 1st Phorm, a premier sports nutrition and supplements company, announced plans to form a new partnership aimed at fueling new innovations within the rapidly growing energy drinks and related beverage segments.
Brendan Whitworth, CEO of Anheuser-Busch,stated, “Building on our commitment to consistently deliver quality and innovation, Anheuser-Busch is excited to partner with 1st Phorm, a company and brand that shares our vision and passion for creating products that meet the evolving needs of consumers. This brings together two American manufacturers with proud St. Louis roots and complementary expertise.”
Sal Frisella, CEO of 1st Phorm, stated, “1st Phorm brings over 20 years of category experience and deep relationships in the sports nutrition industry and fitness community. By combining our strengths with Anheuser-Busch’s experience in beverage innovation and scale, we look forward to creating a new wave of energy and other beverages.”
The partnership will also include sports and entertainment mogul Dana White who has built some of the world’s most recognizable brands.
All the partners value hard work and share the same commitment to community, quality, and delivering for the consumer. The partnership’s initial energy product is expected to come to market by summer 2025 and to be distributed by Anheuser-Busch’s best-in-class network of wholesaler partners.
At Anheuser-Busch, our purpose is to create a future with more cheers. We are committed to earning our place in the moments that matter to our consumers and making a meaningful impact in our communities across the country. For more than 165 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations.
Today, we own and operate more than 120 facilities, including breweries, wholesaler distribution centers, agricultural facilities, and packaging plants, and have a dedicated network of more than 65,000 hardworking Americans across the United States who bring our beer to life.
We are home to several of America’s most iconic beer and beyond beer brands, including Michelob ULTRA, Cutwater Spirits, Stella Artois, Budweiser, and Bud Light as well as regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From our industry-leading efforts to support American farmers and our nation’s military, veterans, and first responders to emergency drinking water donations and responsible drinking programs, we are guided by our unwavering commitment to supporting the communities we call home – that’s who we are. For more information, visit www.anheuser-busch.com or follow Anheuser-Busch on LinkedIn, X, Facebook, and Instagram.
1st Phorm is a leading sports nutrition brand committed to delivering high-quality products made from premium ingredients sourced from across the world. Founded on Midwest values and strong work ethic, 1st Phorm ensures that each product is crafted to perfection and rigorously tested to meet our best-in-class standards. 1st Phorm’s mission is to support individuals in achieving their fitness goals with the best supplements and sports nutrition products on the market. Our dedication to empowering people on their fitness journeys is matched by only by our unwavering commitment to exceptional quality and unparalleled customer service. For more on 1st Phorm, you can visit 1stPhorm.com and follow us on Instagram, Facebook, YouTube, and TikTok for the latest news and announcements.
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California Table Grape Commission Adds to Marketing Team
The California Table Grape Commission welcomes Lisa Massie and Alexandra Merritt to the marketing team.
As the director of international marketing for Asia, Massie will lead the marketing work in targeted export markets throughout Asia, focusing on building demand for California table grapes through the work of multiple in-country promotion teams. Massie served as the Global Marketing and Communications Specialist at Trillium Flow Technologies and brings a background in account management, business analysis, communications, and export promotion with her to the commission.
As director of global marketing, Merritt will manage retail accounts in the U.S. and will lead the marketing work in the key export markets of Canada, Australia, and New Zealand. Additionally, Merritt will be responsible for directing category management research. Merritt joins the commission from Root Creative Marketing where she served as Account Director and was responsible for implementing marketing campaigns for a diverse set of agriculture, food product, and lifestyle product clients.
“Both Lisa and Alexandra bring talent, drive, heart, and extensive backgrounds in account management and analysis to the commission marketing team,” said Ian LeMay, incoming California Table Grape Commission president.
“We are very pleased to welcome them to the team and look forward to the many contributions they will each make in the years to come,” said LeMay.
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