Nasoya to Showcase Plantspired Line at Global Produce & Floral Show
Nasoya, the country’s #1 brand of tofu and a leader in the plant-based movement, will showcase its successful Plantspired line of ready-to-eat plant-based meal solutions, including a first taste of forthcoming innovations, at this year’s Global Produce & Floral Show, Oct. 27-29 in Orlando, Fla.
Attendees will sample the popular Plantspired Steak marinated in Korean BBQ sauce as well as a new variety of Plantspired Toss’ables, which feature bite-sized, pre-baked tofu bites marinated with Korean Sweet Chili sauce. The new Plantspired Toss’ables variety will be available at retailers nationwide in 2023.
“Nasoya is committed to meeting consumers where they are on their plant-based journey, offering convenient and delicious Asian-inspired options that appeal to American’s evolving preferences,” said Ellen Kim, director of brand strategy & marketing communications at Pulmuone, parent company of Nasoya. “Our Plantspired products are better-for-you, plant-based solutions created with accessibility and sustainability in mind.”
Nasoya’s first expansion into plant-based meat alternatives, award-winning Korean BBQ Plantspired Steak, is continuing to gain traction with increased retail distribution and food service partnerships since its retail debut in March 2022. Applauded for its craveable taste and meat-like texture, Plantspired Steak has grown its retail footprint at over 4,000 grocers nationwide, with distribution at Wegmans, Publix, Sprouts, Stop & Shop, Albertsons, Vons, Pavilions and more. Sales of Plantspired Steak have increased 800 percent since it originally arrived in grocery stores, highlighting the consumer demand for plant-based food options that don’t sacrifice taste, quality, or nutrition.
Plantspired Steak also continues to make waves in the food service category with products now featured at university dining halls across the country – including University of California Riverside, University of California Los Angeles, Ohio State University, Georgia State University, University of Minnesota, Rice University, Vanderbilt and The University of Massachusetts Amherst. Plantspired Steak was also recently showcased and tasted at the popular Los Angeles Vegandale Festival, as well as at Natural Products Expo West earlier this year.
“We’ve worked hard to perfect a plant-based steak product that is charcoal grilled to perfection with Asian-inspired flavors, offering a premium experience in terms of taste and texture. We’re thrilled that our consumers’ reaction to our Plantspired Steak has matched our excitement,” said Sung Yoon Nam, vice president of marketing & sales at Pulmuone. “We’re looking forward to bringing consumers more authentic, sustainable and nutritious plant-based protein options that are convenient and easy to incorporate into a variety of meals.”
Global Produce & Floral Show is one of the largest international fresh produce and floral trade shows, bringing together producers, suppliers, distributors, and other thought leaders in the produce category. Visit Nasoya at the 2022 Global Produce & Floral Show at Booth #1905.
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Greene Concepts Expands Be Water Sales With Get Be Water Campaign
Greene Concepts, Inc. with its local beverage distributor, Get Be Water, has significantly expanded Be Water sales in the local and surrounding areas around the Marion, N.C., bottling plant.
The team aims to bring widespread awareness and interest for the high-quality Be Water brand throughout North Carolina and neighboring states. The focus of the team is to bring Be Water into as many local retailers as possible, and then expand through the rest of North Carolina and into the states of South Carolina, Virginia, Tennessee and Georgia.
“The sales team continues to reach new North Carolina retailers that are proud to carry Be Water,” said Amy McNally, VP of sales and marketing. “They have established a tremendous rapport with local businesses over the past several months, and their connections include restaurants, supermarkets, hotels, gas stations, gyms, and more.
“The team has supported Greene Concepts since the launch of Be Water. In addition to penetrating the North Carolina market, they are responsible for the company’s ecommerce logistics and have been crossed-trained as ecommerce fulfilment specialists. I could not be happier with the team’s on-going accomplishments, dedication, and the milestones they have helped Greene Concepts achieve.”
“As our key North Carolina distributor, the Get Be Water team is letting the world know that Greene Concepts embodies prestige, has exceptional customer service, and is primed for monumental growth,” said Lenny Greene, CEO of Greene Concepts. “Because Be Water is manufactured and sourced in North Carolina, local retailers can be proud to support a North Carolina business that helps the community and offers a high-quality product to consumers.
“The team emphasizes Local Communities, a Customer Comes First focus, and the knowledge that Great Service goes a long way. The team is vital to the growth of Be Water into local neighborhood stores and businesses throughout North Carolina. Since this year’s summer campaign, the Get Be Water team has signed up 41 local businesses near the Marion, NC bottling plant that now carry Be Water.”
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Newport Craft, Radiant Pig Team Up for It’s Called Soccer Beer
In celebration of the 2022 edition of the World Cup, Newport Craft Brewing & Distilling Co. and Radiant Pig Beer Company have collaborated for It’s Called Soccer, a limited-run Kölsch. Brewed with Hallertau Blanc Hops, It’s Called Soccer is light-bodied with pleasant citrus and floral notes. With a can design inspired by the USMNT’s return to the international championship, It’s Called Soccer is a perfect, smooth beer to enjoy the matches.
“We wanted to make a beer that not only embraces the international spirit of the World Cup, but also to support the U.S. Men’s National Team on its journey this November,” said Newport Craft’s head of production, Scott Douglas. “The resulting beer is a light and crisp Kölsch labeled with the stars and stripes to let our boys know that we’ll be cheering them on in Qatar.”
As the world gathers to collectively celebrate its passion for football, let’s do it with It’s Called Soccer Kölsch and proudly show our support for Team USA.
Newport Craft will release It’s Called Soccer beginning at the end of October through the conclusion of the tournament in mid-December. The limited run Kölsch can be found where Newport Craft and Radiant Pig are sold in the Massachusetts, New Jersey, New York and Rhode Island markets.
Founded in 1999, Newport Craft Brewing & Distilling Co. is headquartered in Newport, R.I., and distributes its portfolio of craft beers and spirits throughout the United States.
Since 2017, Newport Craft has solidified the company’s spot as a leader on the New England craft brewing and distilling stage by introducing new products and product lines, upgrading and expanding its manufacturing facility, and pursuing strategic acquisitions. The company brews beers of many styles, including its flagship creations Rhode Trip IPA and Save the Robots East Coast IPA, and experimental, limited run batches of various styles. Newport Craft, together with its affiliated brands, is the largest combined brewing and distilling company (“Brewstillery”) in Rhode Island by production.
Newport Craft has engaged Parker Construction Company of East Providence, R.I., to bring an estimated $17 million renovation and expansion project of its Newport facility to life. The project will triple Newport Craft’s manufacturing footprint, create separate brewing and distilling production areas, open a new tasting room and provide private function event space. The expansion will maximize the Company’s output by increasing annual production to 100,000 BBL and facilitate the storage of 5,000 barrels of aging spirits. Newport Craft anticipates construction to be completed by the end of 2023.
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