
Dr. Praeger’s, a trusted name in better-for-you frozen foods, is building on the success of its category-leading snack offerings with the debut of Mexican-Style Street Corn Cheesy Bites. This latest innovation reflects the brand’s commitment to providing delicious, veggie-forward options that align with evolving consumer preferences for bold flavors and convenience.
The bites are crafted with a crunchy corn tortilla chip coating and a creamy blend of corn, mozzarella, and green chilies, offering a savory and satisfying snacking experience. The bites are quick and versatile, ready to prepare straight from the freezer using an air fryer, stovetop, or oven.
Starting this month, the new bites will be available at more than 100 Costco locations across the Midwest, including states such as Illinois, Michigan and Wisconsin. Priced at $12.99 for a 60-count box, they deliver an enticing combination of quality, value, and convenience for families and snack enthusiasts.
“Snacking has become a cornerstone of how people eat, and we’re thrilled to expand our offerings with the launch of Mexican-Style Street Corn Cheesy Bites,” said Andy Reichgut, CEO of Dr. Praeger’s. “With the success of our Littles line, we’ve seen firsthand how much consumers love bold, veggie-forward snacks. These bites continue that, delivering craveable flavors and simple preparation while staying true to our mission of making veggies delicious and easy to eat.”
The launch underscores Dr. Praeger’s long standing dedication to developing plant-based, vegetable-driven foods that prioritize both flavor and nutrition. As the snack category continues to evolve, Mexican-Style Street Corn Cheesy Bites highlight the brand’s ability to innovate and meet the needs of modern consumers.
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Bitchin’ Sauce, the award-winning almond dip brand, is excited to introduce new single-serve Chipotle Bitchin’ Sauce. At 1.75 ounces, they are perfectly sized for on-the-go convenience, making them ideal for dipping, spreading, and smothering everything from sandwiches and wraps to chips and veggies. Packed with bold, smoky flavor, they offer a quick and easy way to elevate any food.
Chipotle Bitchin’ Sauce offers classic Southwest heat with bold, smokey spices, made from chipotle peppers and raw California almonds. Gluten-free, dairy-free, and free from artificial ingredients, this dip is rich in umami, low-carb, Kosher, and Project Non-GMO certified. Perfect for a range of dietary preferences, it empowers customers to elevate their meals with flavor, nutrition, and convenience.
“Our goal is to create sauces that are not only packed with bold flavor but also with real, high-quality ingredients that anyone can enjoy,” says Starr Edwards, Founder and CEO of Bitchin’ Sauce. “The convenient single-serve packaging is the perfect size for people on the go, making it easier than ever to enjoy the sauce they love – anytime, anywhere.”
As demand for plant-based and healthier options continues to grow, Bitchin’ Sauce is committed to crafting almond-based dips made from high-quality ingredients, free from gums and emulsifiers. New single-serve Chipotle Bitchin’ Sauce aims to provide consumers with nutritious, flavorful choices that align with their lifestyles.
Single-serve Chipotle Bitchin’ Sauce is now available in restaurants, food service operators, and retailers, such as Starbucks, Meta’s Canteen, and UNFI, making it easy to enjoy bold, nutritious flavors wherever you are. It offers tasty, healthy options for vegan, gluten-free, and dairy-free eaters, or anyone seeking flavorful, nutritious choices anytime.
Founded 14 years ago at a lone farmers market stand, Bitchin’ Sauce pioneered the nut-based dip movement, creating a whole new category of almond spreads. The brand takes pride in using only high-quality ingredients, ensuring that every flavor is gluten-free, vegan, Project Non-GMO certified, and totally Bitchin’. This commitment meets the growing demand for better-for-you options, appealing to everyone seeking delicious ways to dip, spread, and smother. Their award-winning dips are available in over 17,000 stores worldwide such as Costco, Sprouts, Target, Walmart, Whole Foods Market, and more. Try their creamy dips on your favorite savory foods — from fish tacos to Bitchin’ Burgers! Sold in the refrigerated dip section.
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Snack food sales jumped to $670 million during Super Bowl Week 2024, according to new data from Circana, commissioned by SNAC International (SNAC), the leading international trade association for the snack industry representing over 400 companies worldwide.
The data shows that Americans bought 107 million pounds of snacks the week leading up to Super Bowl 2024. To put that into perspective, a Lombardi trophy weighs about 7 pounds, which totals over 15 million Vince Lombardi trophies
“The week leading up to the Super Bowl is the most significant benchmark for the snack food industry,” stated Christine Cochran, President and CEO of SNAC. “The brands that stand out during this pivotal week are positioning themselves for big things in the year ahead.” ahead.”
The snack data compared dollar sales from Super Bowl Week 2024 (week ending 2/11/24) to sales from the prior week (week ending 2/4/24). Notably, the most significant sales spikes were in the categories of tortilla/tostada chips and corn snacks.
The sales numbers for Super Bowl Week 2024 in dollar value, percent increase from the prior week, and pounds sold are as follows:
For more information about snack sales and SNAC International, please visit https://snacintl.org/.
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