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Elements Truffles Brings Balance To Indulgent Chocolate

By Greg Gonzales

Stopping to take a breath now and then can help us pay attention to our inner voices. That’s how Alak Vasa, co-Founder of Elements Truffles, says she found her way to making chocolate. She left a career on Wall Street to follow her passion, and now she and her team make truffles and chocolate bars with a mission in mind.

Vasa spent more than a decade on Wall Street before she quit to train at Financier Patisserie in Manhattan. A friend had introduced her to meditation, which enabled her to understand herself better, she said. While she appreciated the chance to learn a new craft, she still didn’t feel at home. That inner voice kept getting louder, she said, telling her she had to create something of her own. In 2015, she got to work finding the right product.

“I never thought I would be making chocolate,” said Vasa. “When I quit my job I didn’t know what I wanted to do, but I did know I wanted to do something with food and with good food ― food that you can trust, food that you can give to your child and not worry about what they’re eating ― and to build a company with values, in terms of the partnerships, the sourcing of ingredients, the packaging, the people. When we decided we wanted to build the company, we wanted to be mindful, to make it a human-centric company.”

The brand makes chocolates in small batches that are raw, organic, dairy-free, with no refined sugars, preservatives or emulsifiers. Each of its products is made in its New Jersey facility, where they’re sweetened with local honey that makes each bite melt slowly. Elements Truffles mixes in essential oils, ginger, black pepper, beet root, turmeric and lavender into its products. The result is a new kind of flavor experience, and a bar that’s less likely to end in a sugar crash.

This is a useless technique and most filters can cialis generic usa recognize these combinations. All these herbs in right combination strengthen your reproductive system and best viagra price http://amerikabulteni.com/2014/11/23/new-yorkta-musluman-olmak-turkiyede-yahudi-olmak/ boosts potency. The continuous escalation of its effect on erectile part would also contribute to expand the size more and more till tadalafil 20mg india the women’s is left with completely satisfied by men’s orgasm. However, discounts on levitra nothing of such sort came up. Much of the inspiration for these flavors comes from Ayurvedic eating, something Vasa and her husband learned as kids in Ahmedabad, India. She explained that where most diets are about do-and-don’t thinking, Ayurveda is about bringing balance to the diet. “For example, in the fall the air element is dominant, which means that element can go off balance in you very quickly,” she said. “So that’s when you eat more grounding foods, like beets, sweet potatoes, foods that grow in the ground. You eat warm spices too.”

Beyond providing nutrient-dense, delicious chocolate to customers, Elements Truffles also donates 25 percent of its profits to the Care for Children project by the Art of Living Foundation, a non-profit. The project helps educate underprivileged kids in India.

And it’s not just chocolate bars at Elements Truffles. The company also sells Turmeric-Infused Drinking Chocolate, truffles infused with flavors like turmeric or cardamom or lavender, and gift boxes that contain an assortment of all the company’s products as well as smaller bars in the Pantry Edition line.

All the bars come in a cardboard box, with a fabric label hand-stitched onto the box, colored with vegetable ink. On the back, consumers can read about Ayurveda and Ayurvedic doshas, right above the nutrition facts.

Suggested retail prices are $6.99 for the bars, $4 for Pantry Edition bars, $12 for drinking chocolate, $12 for a small box of truffles and $35 for a large box of truffles.

Once Again Nut Butter Spreads Integrity

By Lorrie Baumann

Once Again Nut Butter has produced its line of nut and seed butters and honeys since 1976, when the company was founded by husband and wife Jeremy Thaler and Connie Potter after a friend suggested that they use the barrel roaster in which they’d been making granola to roast nuts for peanut butter. From there, a local museum in Nunda, New York, asked them to make an old-fashioned peanut butter that included the peanut skins. Thayler liked the result so much that he figured he could sell it.

That thought came naturally to the couple because they’d already been serial entrepreneurs, which is why they named their new peanut butter company “Once Again,” according to Gael Orr, who is the Marketing, Communications and Public Relations Manager for what’s now an employee-owned enterprise. “Once again, they were in business,” she said.

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Over the years, the company’s original old-fashioned peanut butter line has expended to include a total of about 30 products in about 80 SKUs comprising salted, unsalted, roasted, unroasted, stabilized and stir-style peanut butters as well as Almond, Hazelnut and Cashew Butters and Organic Seed Butter. The company acquired Dawes Hill Honey in 1992. Milk chocolate products were launched in 2018.

Each of the products bears the image of Rocky Raccoon on its label. Rocky Raccoon was born as the company’s mascot after a family of kit raccoons was found on the company’s property in its early days. The company’s employees cared for the raccoons until they were old enough to be released into the wild, and Rocky, named after a Beatles song, remains as a legacy of that time. The products are also gluten free, and all of the nut butters are certified by the Non-GMO Project.

This year, Once Again Nut Butter launched white chocolate spreads at Natural Products Expo West. Like the company’s Milk Chocolate Hazelnut and Milk Chocolate Almond spreads, the White Chocolate Hazelnut and White Chocolate Almond spreads will be offered in 12-ounce glass jars retailing for $9.95. All of the products are distributed nationally. “We can’t help it if you put it in your ice cream,” Orr said. “It is so delicious that you can’t stop eating it.”

Tom Ruggiero Joins The Forest Farmers

The Forest Farmers has named food industry veteran Tom Ruggiero as National Sales Director for its recently launched line of USDA Organic tree saps and syrups sourced from a variety of tree species.

Ruggiero has responsibility for growing sales of the New Leaf Tree Syrups™ line with food and beverage producers looking for alternative sweeteners, chefs and foodservice for kitchen and tabletop use, and at retail, said Mike Farrell, co-Founder and Chief Executive Officer of The Forest Farmers.

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Ruggiero also has facilitated the successful launch of three new brands. Most recently, he served as director of national sales for Crown Maple and Madava Sugar Maple since 2015 and as General Manager for Galicia Food & Drink since 2014. He is a graduate of the University of Oklahoma with bachelor degrees in public administration and geology.

New Leaf USDA organic tree saps and syrups are sourced from a variety of tree species, some of which will be available commercially for the first time. Maple and birch sap and syrup are available year-round. With this spring’s harvest, syrup from beech, basswood and walnut trees will be available for the first time in limited quantities. Syrup blends of maple with birch, walnut, beech or other tree species also will be available as will maple syrups infused with forest-sourced botanicals, mushrooms, berries, and other ingredients.