Zevia Names DeBow Jr. Chief Commercial Officer
Zevia PBC has appointed Greig P. DeBow Jr. as chief commercial officer, effective today.
DeBow brings more than 25 years of experience in the beverage and consumer-packaged goods industries to Zevia’s management team, with a strong track record of leading commercial strategy to fuel revenue growth and profitability. He is responsible for driving market development in support of profitable growth for the Zevia brand through leadership across retail sales, eC\-commerce, business insights/category management and route-to-market and will report to Amy Taylor, president and CEO.
“Greig brings decades of deeply relevant experience, which is essential as we sharpen our go-to-market strategy, strengthen our business partnerships at retail and drive channel and geographic expansion,” Taylor said. “He is a well-respected industry leader and expert who is well-equipped to drive immediate impact and provide critical strategic input on our long-term growth plan. I look forward to partnering with Greig along with the rest of the leadership team as we continue to strengthen the brand, drive profitable growth and realize our mission centered around global health.”
Most recently, DeBow was the senior vice president of aales at Jack Link’s Protein Snacks, the number one meat snack provider worldwide, where he contributed to building a highly profitable category-leading brand. Prior to that, he served as vice president of sales & distribution at Danone North America, where he was responsible for the Convenience, Dollar, Discount, Drug, Export, and Distribution teams across four brand units with a $510 million revenue base.
DeBow also held a variety of roles at Pabst Brewing Company from 2015 to 2019 and gained commercial leadership experience at PepsiCo, Red Bull North America and Standard Beverage Corporation. He received his BBA in marketing and business from Texas A&M University.
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Alaska Airlines Cooks Up Vegan, Plant-Based Options
Alaska Airlines’ Soy Meets World vegan salad includes roasted broccoli, fresh cucumber slices, scallions, pickled carrots, fried tofu and brown rice served over a bed of crisp romaine and baby lettuce greens, topped with roasted cashews, fried onions and paired with a Tamari Chili-Lime dressing.
This summer, Alaska Airlines guests can veg out on board with more gluten friendly, plant-based and vegan meal options available in all cabins. The new vegan option, “Soy Meets World,” is a vegan salad developed in partnership Evergreens, a West Coast-based company that makes gourmet, freshly chopped salads.
“We’re thrilled to offer our guests more healthy and nutritious choices when they fly with us,” said Todd Traynor-Corey, managing director of guest products. “We built our menu thoughtfully to offer more plant-based, vegan and gluten-free options, which include a range of fresh, bright flavors inspired by the West Coast and ingredients that are authentically healthy by nature such as roasted broccoli, crisp romaine and baby lettuce greens, quinoa, fresh fruit and more.”
Alaska Airlines offers three meal options in First Class, including its Signature Fruit & Cheese on flights as short as 550 miles.
It also offers ample food options in Premium Class and Main Cabin, which include up to four fresh options on flights over 1,100 miles and up to five snack items on flights over 223 miles, such as the Mediterranean Tapas Pack (vegan and gluten-free).
Now through October, guests can enjoy fresh summer flavors that include berries, summer squash, corn, citrus and tomatoes. To see all of our food and beverage offerings, visit alaskaair.com.
Travelers can enjoy fresh ingredients inspired by the West Coast, from snacks to freshly prepared meals, by pre-ordering favorites ahead of a flight using the reservation on the airline’s app or alaskaair.com.
Meal orders can be made starting 14 days before the flight, and up to 20 hours before departure.
Snacks and Picnic packs do not require pre-order and are available on board most flights over two hours. Mileage Plan members can store a method of payment in their Mileage Plan account for touch-free inflight purchases, including food and beverages.
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Cibo Vita CEO Named Entrepreneur of the Year in New Jersey
Emre Imamoglu CEO of Cibo Vita, right, accepts the award for New Jersey Entrepreneur of the Year
Emre Imamoglu, CEO of healthy snack food maker Cibo Vita, was named Entrepreneur of the Year, 2022 New Jersey Regional Award Winner, by Ernst & Young at an awards luncheon last month.
Entrepreneur of the Year is one of the preeminent competitive business awards for entrepreneurs and leaders of high-growth companies. Judging was based on commitment to excellence, category diversification and innovation. Factored in the judging were applicants’ responses to questions such as:
- Identifying opportunity to innovate and create a better world
- Demonstrating courage perseverance and resilience to overcoming obstacles
- Inspiring purpose, vision and taking risks
- Identifying strategies for a sustainable future
Forty-two companies from New Jersey vied for this coveted award. As New Jersey Award Winner, Imamoglu is entered into the Nationals. National finalists and winners will be announced in November in Palm Springs, Calif., at EY’s Strategic Growth Forum.
Founded in 2009, Cibo Vita began by producing private label healthy snack products that consisted of dried fruit and nut combinations for supermarkets nationwide. Nature’s Garden, the company’s flagship brand, launched in 2011. BeHonest low-carb, low-sugar chocolates, launched in 2021.
The company mission is to continuously create innovative products that promote functionuality, digestive wellness and heart health, as well as offer products that are energy boosting and address a ketogenic diet.
Cibo Vita features more than 2,000 SKUs with various combinations of nuts, seeds, dried fruit, trail mixes and coated pretzels and chocolates. Cibo Vita products are sold in supermarkets, big box, drug chains, health food and convenience stores as well as warehouse clubs nationwide.
The company holds certifications for Keto, RSPO, UTZ, Kosher, Organic, Paleo and Gluten-Free. Its manufacturing, distribution, product development, warehouse facilities and corporate offices are based in Totowa, N.J. Since 2018, Cibo Vita has enjoyed a compound annual growth rate of 25.4 percent.
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