Daesang America to Launch Korean Kimchi at Summer Fancy Food Show

Leading Korean foods manufacturer Daesang America announces the arrival of its new, specialized products from Jongga, Daesang Group’s brand of Kimchi in Korea, and O’Food, the brands’ new U.S. market collection, available to ship now.
Founded in 1956 and headquartered in South Korea, Daesang Group has grown to be one of the world’s largest producers of fermented food products for everyday consumers. Daesang’s American branch now includes three leading brands of specialized products: O’Food, Jongga and Chung Jung One, now available on shelves nationally.

“Over the years, Daesang Group has become one of the world’s largest producers of fermented food products and we’re thrilled to debut our latest O’Food and Jongga collections to the U.S. market at this season’s Fancy Food Show,” says Brian Tompkins, Vice President of Sales and Marketing at Daesang America. “As the demand for Korean-inspired flavors continues to grow in the U.S., chefs and home cooks alike are adding Korean ingredients to a variety of not only Korean, but also American dishes. We are introducing these versatile products to make it even easier to incorporate these flavors into culinary creations, whether they’re prepared at home or in a professional kitchen.”
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Jongga is the number-one brand of kimchi in Korea and beyond, as recognized by Korean Brand Power Magazine and backed by Neilsen data. Known for its crunchy texture, deep flavor, and precise fermentation process, Jongga is now available in Spicy Red Kimchi and Mild Seaweed Kimchi Pouches. Spicy Red Kimchi, the most common form, balances spice and umami tang, while Mild Seaweed Kimchi delivers a deep, savory tang and a mild sweet taste, without the spice of chili. Both renditions feature clean ingredients (no MSG or seafood) and are packaged in convenient grab-and-go pouches, allowing for a hassle-free experience for all culinary skill levels. Jongga will also debut a unique Kimchi Ramen Bowl that features a pouch of real Jongga Kimchi.

Alongside Jongga’s kimchi offerings, Daesang America introduces the O’Food collection, which features a lineup of new Korean-inspired salsas, each with its own distinct flavor, amplified by easeful use and versatility designed for the modern American lifestyle. Produced in California, using fresh Jongga Kimchi and authentic Sunchang Gochujang sourced from Korea, the collection includes three varieties to spice up dips, chilis and more: Gochujang Salsa, Kimchi Salsa-Green Pepper & Onion and Kimchi Salsa-Tomato & Garlic. A Kimchi Purée, which adds a smooth texture and tangy flavor to sauces and other dishes, is also available for manufacturers.