Bell Flavors & Fragrances, Inc. heads to the 2025 IFT FIRST: Annual Event and Expo held in person and virtually from July 14-16 at McCormick Place in Chicago.
Hosted by the Institute of Food Technologists, IFT FIRST, one of the nation’s largest business-to-business food innovation expos, brings together food scientists, R&D teams, dietitians, entrepreneurs and other professionals from around the world for three action packed days. This year’s focus: addressing pressing food safety issues, from food additive reformulation to GRAS regulations, and beyond.
Themed Bell FLAVORLAND, a nostalgic nod to memorable flavors of years’ past, Bell booth S1629 will feature sweet, savory and beverage creations that lean into playful and joy-driven flavors, and showcase Bell’s global Spark – Ignites Creativity, Inspires Senses program.
A key area of focus, the company will spotlight their BellTech collection, an innovative flavor and fragrance technology platform, by incorporating solutions that help solve product development challenges around taste, such as boosting umami flavors and extending/replacing ingredients undergoing significant supply chain disruptions (e.g., vanilla).