Gourmet News

Helbiz, Kitchen United Team to Open Ghost Kitchen in 2 Cities

Published December 1, 2022

Helbiz Kitchen, a part of Helbiz, is bringing its ghost kitchen offerings to the United States thanks to a partnership with Kitchen United, a leading ghost kitchen network in the United States. The partnership will initially bring Helbiz Kitchen to two cities, allowing users to order from a diverse set of menus.

Starting in January, users in New York City (307 W. 38th St and 30 Vandam Ave.) and Austin (8023 Burnet Road) will be able to order their favorite food items from either the Helbiz Kitchen app or Kitchen United MIX app onsite kiosk, or website – kitchenunited.com. In each of these cities, Helbiz will bring their diverse set of menus created in Milan — Burger & Sons, Pokaii, Pomodòro, Wabisabi, What the Farm and La Bottega del Gelato — allowing anyone to satiate their food cravings.

“Since the first days of Helbiz Kitchen, our goal has been to expand it to the United States,” said Salvatore Palella, CEO of Helbiz. “We are excited for people in NYC and Austin to experience the cuisine that we have perfected in Milan. Our mission of making Helbiz a super-app by consolidating needs will be built on the dual foundation of mobility and food delivery. It is advanced faster by partnerships with market leaders like Kitchen United who will help continue our high standards of service.”

“With our proprietary, leading-edge technology, Kitchen United MIX is revolutionizing the way people order takeout and we couldn’t be more excited to welcome Helbiz Kitchen and its incredible variety of cuisines to our NYC and Austin facilities.,” said Kitchen United Chief Executive Officer Michael Montagano. “Families and groups who can’t agree on what to have for lunch or dinner love the ability to order foods from different restaurants, all in one easy order.”

When available, users can download the Helbiz app on the Apple Store or Google Play. When it becomes available in cities that Helbiz has micro-mobility offerings, users will be able to use the same app to solve their daily transportation and food needs.

Helbiz is a global leader in micro-mobility services. Launched in 2015 and headquartered in New York City, the company offers a diverse fleet of vehicles including e-scooters, e-bicycles, e-mopeds all on one convenient, user-friendly platform with over 65 licenses in cities around the world. The merger with Wheels, leading player in California, adds an unique sit-down scooter along with long term rental subscriptions for individuals, businesses and universities. Helbiz uses a customized, proprietary fleet management technology, artificial intelligence and environmental mapping to optimize operations and business sustainability. Helbiz is expanding its urban lifestyle products and services to include live streaming services, food delivery and more, all accessible within its mobile app.

Founded in 2017, Kitchen United is a leading provider of restaurant hub technology, streamlined logistics and turn-key commercial kitchen space that empowers foodservice operators to tap into the growing off-premise business opportunity and offers consumers a first-of-its-kind multi-restaurant to-go experience. The company offers a value-driven, low-risk way for emerging and established restaurant brands to enter into new markets, grow revenue through off-premise dining and expand delivery areas. Kitchen United currently operates to-go food halls in Los Angeles, Pasadena, San Jose, and Santa Monica, Calif.; Columbus, Ohio; Austin, Dallas, Frisco and Houston, Texas; Scottsdale, Ariz.; New York City and Chicago, with more locations opening across the nation. It’s the nation’s first “multi-restaurant ordering” to-go experience that allows foodie fans who love variety to order meals from multiple restaurants, all on the same bill.

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NaturalShrimp Showcases Aquaculture System in Norway

Published December 1, 2022

NaturalShrimp, Inc., a biotechnology aquaculture company that has developed and patented the first shrimp-focused commercially operational recirculating aquaculture system, showcased its Electrocoagulation and Hydrogas technologies by its research partner Marineholmen RASLab at the Tekna Aquaculture Conference that took place Nov. 23-24, in Trondheim, Norway.

The 2022 Tekna Aquaculture Conference focused on sustainable fish welfare, a smaller environmental footprint, and a circular economy in the value chain.

Dr. Mark D. Powell, CEO and general manager of Marineholmen RASLab AS, presented at the conference in a talk titled, “Technology Challenges in RAS and using Transformative and Disruptive Technology to Solve Them.” NaturalShrimp partnered with Marineholmen RASLab to evaluate the effects of hyper-antioxidant technologies on oxidation and fish health in recirculating aquaculture systems and received initial positive trial results of its short-term validation study.

“The focus of the presentation was on alternatives that NaturalShrimp’s technologies provide to the current state-of-the-art, and how it is truly transformative,” Powell said. “I believe that these technologies will lead to significant developments in the operation of farms and provide not only replacement of the conventional biofilter process, but also a potential remediation or back-up potential for supplementing biofilters such as after disinfection, fallowing or changes in stocking.”

Tom Untermeyer, NaturalShrimp COO & CTO added, “We thank Mark for including NaturalShrimp in his presentation to aquaculture industry experts in Norway. Our patented EC and Hydrogas technologies continue to prove themselves not only for the company’s shrimp production, but also for other species and additional applications.

“These easily controlled technologies electronically remove ammonia and nitrites, reduce the bacteria load, and improve the overall health of animals within an aquaculture system. The technologies can truly allow a zero liquid discharge system by not requiring water exchanges to remove excessive nitrate buildup when using traditional biofiltration methods. Our proven technologies are a critical part of our growth strategy, and we are highly focused on advancing and protecting this fundamental IP.”

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‘Tip for Heinz’ Campaign Urges Fans to Ask for Brand

Published December 1, 2022

Three in 4 North Americans prefer Heinz Ketchup when dining out, yet nearly half feel there is nothing they can do when restaurants don’t carry their beloved condiment, according to a recent survey commissioned by Heinz. Even more, the word used most to describe respondents’ feelings when a restaurant doesn’t serve Heinz was “disappointment,” according to the survey. Heinz has launched “Tip for Heinz,” a first-of-its-kind program that emboldens fans to enact change and end their condiment disappointment for good.

Now through Dec. 21, ketchup fans can leave restaurants a “Tip for Heinz” to send a subtle, yet powerful message requesting their preferred ketchup. Simply add an extra $1 “Tip for Heinz” to the receipt, share a photo of the receipt on Instagram with #TipforHeinz and #sweepstakes or submit directly to www.tipforheinz.com for full gratuity reimbursement up to $20, and for a lucky few, Heinz will pick up the full tab, too! Heinz is committing a total of $125,000 to cover these gratuities and meals.

“Gone are the days of subjecting delicious foods to subpar ketchup. We support Americans who demand more from the condiments restaurants serve, and ‘Tip for Heinz’ aims to elevate fans’ voices for their preferred ketchup,” says Jacqueline Chao, senior brand manager, Heinz. “Together with fellow ketchup lovers, we hope to work towards a future where fans can expect the unmistakably delicious taste of Heinz whenever they dine out.”

Heinz is offering to provide a free year’s supply of ketchup to the first 10 restaurant locations that take the “tip” and trade up their ketchup. In addition to restaurants making the swap, Heinz superfans will be reminded to “Tip for Heinz” while they are on their way to dine out through large-scale out-of-home placements in Times Square and via billboards in Chicago. They will also be encouraged to participate and enter on the site or through Instagram and TikTok, in a first-to-market media execution.

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