Yerbaé Energy Beverages, Costco Expand Partnership
Yerbaé Brands Corp., a plant-based energy beverage company, has expanded and deepened its strategic partnership with Costco, building upon the success from calendar year 2023 that led Yerbaé to become a top performing brand in many of the club store’s locations in the U.S. marketplace. Yerbaé is set to continue its growth, providing consumers with a diverse range of innovative, health-conscious beverages through one of the strongest retailers in North America.
“We are committed to delivering member value and have witnessed robust consumer retention from existing Yerbaé consumers in club store locations across the country so far. This new expansion not only expands the reach of Yerbaé but also allows us to offer new and exciting options to consumers at an attractive price. At Yerbaé, we believe that health shouldn’t come at cost, and this collaboration is a significant step towards making that a reality for a broader audience,” said Todd Gibson, co-founder and chief executive officer of Yerbaé.
The clubs will feature a variety pack of Yerbaé’s top-selling energy beverages flavors. This continued partnership reflects Yerbaé’s commitment to delivering exceptional value to members of the club store chain and meeting the evolving preferences of consumers across the United States.
To learn more, join Yerbaé’s mailing list https://investors.yerbae.com or follow us on social media @DrinkYerbae to see live updates from the in-store activities.
Yerbaé Brands Corp., makes great-tasting energy beverages with yerba mate and other premium, plant-based ingredients. All Yerbaé energy beverages are zero calorie, zero sugar, non-GMO, vegan, kosher, keto-friendly, paleo-approved, gluten free and diabetic-friendly. Founded in Scottsdale, Ariz., in 2017, Yerbaé seeks to disrupt the energy beverage marketplace by offering a no-compromise energy solution, with input and support from its Yerbaé Advisory Board, Sports and Entertainment. Find us @DrinkYerbae on Instagram, Facebook, Twitter/X and TikTok, or online at https://yerbae.com.
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