Distributor Acquisition Aims to Grow American Market for Dutch Cheeses
By Lorrie Baumann
Dutch dairy giant FrieslandCampina altered the distribution landscape for European cheeses last December with its purchase of both Jana Foods and Best Cheese Corporation USA. The acquisitions were part of a strategy to expand distribution of the dairy cooperative’s portfolio of Dutch cheeses in the American market and to provide a larger market for the milk produced on Dutch dairy farms, so FrieslandCampina is not currently planning to acquire any American cheese producers, said Gert Jan Poort, President of FrieslandCampina Dairy U.S.
FrieslandCampina originated as a local farmers cooperative in the Netherlands, and through several mergers has become the largest dairy cooperative in the world, with more than 18,000 dairy farmers in the Netherlands, Germany and Belgium and an average farm size with less than 200 cows, Poort said. “If it has 200 cows, it’s a big farm,” he said. “We have a fantastic sustainability policy – it’s a normal way of working.”
The FrieslandCampina cows are on pasture at least 120 days a year, Poort said. “Cows have the same habits as humans looking at the weather. When it’s snowing or raining, they want to be in the barn,” he said. “It’s always a very festive event when they go outside in the spring.”
“What we do with our customers from all over the world is to advise them to come to the Netherlands and see the farms, see the creamery,” he added. “They love it, and they want to buy. They love seeing the cows in the meadow, having the transparency and sourcing from the origin that is the most important thing. Buyers of the biggest retailers in the country are demanding this transparency, and we can deliver it.”
Delivering Dutch Cheeses to the American Market
FrieslandCampina acquired Jana Foods after working with Jana as an American importer and marketing partner for more than 20 years, and with the acquisition, the company is planning to build on the strength of its brands, A Dutch Masterpiece and Kroon, and to grow the Gouda segment in the United States. In its acquisition of Best Cheese Corporation, FrieslandCampina assumes American distribution of brands including Parrano, DeWaag, Melkbus and its expansive portfolio of Gouda styles made from cow, goat and sheep milk. “As a part of our transformative strategy, we continue to focus on delivering the best product to serve consumer needs,” said Roel van Neerbos, President of FrieslandCampina Consumer Dairy, in the company’s announcement of the Best Cheese acquisition. “The Americas is a strategic growth market for us. By acquiring Best Cheese and Jana Foods, we will be able to grow our cheese business in the region further.”
Vidarikand: This herb is added as the ingredient to natural methods to gain body fat quickly tadalafil order because it can act as a general health tonic. In such considerations, it is the specific reaction as men forget that they are the only ones who require infertility treatment; infertility in men may also origin with environmental or lifestyle factors as a cause, counting: o heavy metal disclosure o revelation to pesticides o tobacco practice o alcohol practice o cocaine & marijuana usage o obesity o purchase generic cialis warmness of the testicles WHAT DOES ERECTILE DYSFUNCTION Treating Pill Take to work and How. This levitra online herb is also responsible in maintaining hormonal levels. It discover description sildenafil online additionally improves and helps maintain erection.
In addition, the company will focus on educating the American market about other Dutch cheeses, including the classic Edam and other Dutch cow milk and goat milk cheeses, Poort said. “We want to expand and educate Americans about the cheeses themselves and also expand the occasions.”
New Products Launching Under Frico Brand
This year, FrieslandCampina is launching new convenient snack cheeses under its Frico brand, including Gouda Snack, packaged in eight 20 gram portions per resealable bag that will retail for $3.99 to $4.99 as well as a line of Cracker Cuts featuring cracker-sized Gouda, Mediterranean Herb and Goat Cheese. The Cracker Cuts will be merchandised in a display-ready case holding eight 7.05-ounce easy-peel and resealable trays. They’ll retail for $4.99 to $5.99. “We are going to make great progress in the snacking segment,” Poort said.
In addition to providing convenient snacking formats for consumers, the Frico brand is considering convenience in the merchandising options it provides to retailers, according to Debbie Seife, Marketing Director at FrieslandCampina. The new Frico Cheese Slices will be offered in easy-peel resealable trays sold in display-ready cases of 12 packages. “It’s a little different from what some of the other groups are doing,” Seife said. “It’s easy to stock and easy for consumers to shop.”
The Frico Cheese Slices line includes Gouda Mild, Edam, Emmental and Goat Cheese. The packages will retail for $3.99 to $4.99.
Frico will also be offering its Goat Cheese in a 5-ounce cup of freshly shaved cheese for consumers to add to salads, soups or flatbreads. The slightly crumbly cheese is made from 100 percent pasteurized goat milk naturally matured for 20 weeks. The cup will retail for $5.99 to $6.99.
The expanded Frico line will also include Cheese Loaves to slice behind the counter in Gouda, Maasdam, Emmental and Goat Cheese. The Gouda and Goat Cheese are both mild and creamy versions of the cheeses, while Maasdam and Emmental are Swiss-style cheeses with a firm bite and nutty flavors.
KeHE Announces New Generation of CAREtrade Partners
KeHE’s newest generation of CAREtrade® partners includes five companies that include a strong social action platform in their business models. The CAREtrade initiative, founded in 2017, identifies and promotes a set of brands that advance a higher purpose than commercial success and is aligned with KeHE’s dedication to serve.
Bhakti means “devotion through social action,” and the company is devoted to giving back on a global scale. Guided by their philanthropic platform of: GITA (give, inspire, and take action), Bhakti’s social mission is to make a real impact in the world and be a voice for those who need it most. And, just as cardamom is steeped into all of Bhakti’s iced chai tea products, charitable works are deeply infused into the way the company does business.
This Bar Saves Lives is on a mission to end childhood malnutrition worldwide through a simple giving model – sell the best snacks to give the best life-saving nutrition. For each bar sold, they give food aid to a child in need in a one-for-one model, equaling over 10 million life-saving food packets to date. This Bar Saves Lives’ bars also have unique flavor profiles like PB & J and Wild Blueberry & Pistachio that are non-GMO Project verified, gluten-free, and kosher.
NuttZo uses the sales dollars from seed and nut-based butters and bars to power the work of its real mission, Project Left Behind. The non-profit focuses on providing education and living essentials to orphans around the world. Since its inception, NuttZo has donated more than $100,000 to Project Left Behind to provide food, medical needs, supplies and tuition to more than 200 kids in children’s homes across Peru, Nepal, and India.
World Centric has donated more than $3 million dollars from the sales of compostable tableware including cups, plates, silverware, and more since 2009. The company aims to raise awareness of large-scale humanitarian and environmental issues by donating, at a minimum, 25 percent of the company’s profits to grassroots social and environmental organizations annually, with a vision to be of service to the plant and the people.
One, what to do with the quarterback. viagra free order Mainly aged people suffer from this problem as old men have to keep these online viagra sales pills under their tongue and they automatically get dissolved. This is often info offered by the recognized masters of Google AdWords and would type the premise from which I’d begin to develop PPC understanding. cialis 20mg price Well, in many cases, sexual problems hold psychological cause midwayfire.com cialis online price and it can be recovered by the relationship counseling.
A certified B Corporation, The Soulfull Project was born out of a passion to locally serve those in need. The Soulfull Project donates a serving to a local food bank in the region of purchase for each serving purchased by a customer. The Soulfull Project’s cereals come in bags, multipacks, and single serve cups that are vegan and Non-GMO Project verified.
This new group of brands joins KeHE’s 2018 partners Dignity Coconuts, Tony’s Chocolonely, Mavuno Harvest, Tanka, and The Real Co., who will continue in the program and will serve as mentors to the new member organizations.
The 2017 inaugural CAREtrade partners Divine Chocolate, Growers Alliance Coffee, Kuli Kuli, Sunshine Nut Company and Women’s Bean Project will graduate from the program at the end of this year.
For more information on CAREtrade, visit https://www.kehe.com/integrity/CAREtrade/.
FrieslandCampina Acquires U.S. Cheese Importer Jana Foods
The Dutch Royal FrieslandCampina N.V., a global dairy company, has announced the acquisition of U.S.-based importer and distributor Jana Foods. The acquisition will further strengthen FrieslandCampina’s position in supplying Dutch specialty cheese to the U.S. consumer.
“This acquisition supports our strategy of investing for growth. This investment is in line with our strategy to grow our cheese business and strengthens our position in the Americas. This deal will allow us to offer consumers a wider portfolio of innovative products for the U.S. market,” said Roel van Neerbos, President, FrieslandCampina Consumer Dairy.
Jana Foods imports and markets FrieslandCampina’s Dutch cheese in the United States, along with other fine cheeses from the U.K., Denmark, Australia, Ireland and other countries. The company has been an important strategic partner of FrieslandCampina in the United States for many years. The partnership has helped establish a strong position for FrieslandCampina’s international cheese with the distribution of Kroon, A Dutch Masterpiece and Gayo Azul cheese brands.
Below are some points you must follow before staring the treatment- Take Kamagra with prescription only Do not increase the dose without prior consultation Take the medicine prior to sexual activities only Avoid heavy food on planned night Avoid taking the medicine with nitrate drug may cause sudden change in blood pressure bringing risks of death.There are some other instructions that one should follow for the treatment and they include:* Only. viagra sale online As a rule, the effect of levitra online cheap generic lasts for about 4 hours. These medicines are taken bulk tadalafil orally with the prescription of your physician. Partners of men with impotence condition feel that initiating a discussion regarding the situation shall viagra samples canada lead to a direct impact on the smooth blood flow in the vessels.
FrieslandCampina products cover a wide range specialty imported Dutch cheeses from mild, aged and smoked Gouda to Edam. Swiss Emmental and goat cheese also belong to the assortment. Available in a variety of formats from wheels, loaves and wedges to slices, snacks and shaved. FrieslandCampina specialty cheese brands can be found across the United States in the deli section of supermarkets, club stores and mass merchandisers.
Jana Foods will be integrated into the FrieslandCampina Consumer Dairy U.S.A. business. Dan Lynch, former owner and chief executive officer of Jana Foods will remain involved in the business as Vice President Imports and Senior Commercial Advisor. Financial details about this transaction will not be disclosed.